I Am... Sasha Fierce


I Am... Sasha Fierce is the third studio album by American singer and songwriter Beyoncé. It was released on November 12, 2008, by Columbia Records and Music World Entertainment. The album was recorded from November 2007 to August 2008, and its production was handled by Darkchild, Toby Gad, Jim Jonsin, Rico Love, Stargate, Tricky Stewart, Ryan Tedder of OneRepublic, and The-Dream, alongside others. Although there are no featured artists on the album's main track listing, fellow American singers Lady Gaga and Kanye West appear on deluxe editions of the album.
In its original release, I Am... Sasha Fierce was formatted as a double album, intending to market Beyoncé's dichotomous artistic persona. The first disc I Am... contains slow and midtempo pop and R&B ballads, while the second, Sasha Fierce—titled after Beyoncé's on-stage alter ego—focuses on more uptempo beats that blend electropop and Europop elements. In composing the songs' lyrics, Beyoncé worked with writers, with each session accompanied by live orchestration. She credited both her husband—rapper Jay-Z—and jazz singer Etta James for inspiring her to push the limits of her songwriting and artistry. Musically, I Am... drew inspiration from folk and alternative rock, while blending acoustic guitar elements into contemporary ballads, and its tracks were written and produced by Beyoncé, during collaborative efforts with Babyface, Tricky Stewart, The-Dream and Ryan Tedder. Meanwhile, Sasha Fierce boasted production from Darkchild and Sean Garrett.
I Am... Sasha Fierce received mixed to positive reviews from music critics and was a commercial success, debuting at number one on the US Billboard 200 chart with first-week sales of 482,000 units and earning Beyoncé her third consecutive US number-one solo album. The album has earned one diamond and over thirty platinum certifications in separate worldwide markets, being certified seven-times platinum by the Recording Industry Association of America after shipping over seven million units in the United States. I Am... Sasha Fierce has sold 10 million copies worldwide, making it one of the best-selling albums of the 21st century. The album garnered seven Grammy Award nominations at the 52nd Annual Grammy Awards ceremony, including a nomination for Album of the Year, winning five. With a sixth win during the ceremony, Beyoncé broke the record for most awards won in one night by a female artist.
The album was marketed with the release of several singles, including "If I Were a Boy" and "Single Ladies ", both of which charted highly internationally. The former topped the charts in over ten countries and reached number three on the Billboard Hot 100, with the latter becoming her fifth number-one single on the Hot 100 chart. "Diva" and "Ego" were released exclusively in the United States, while "Halo" and "Sweet Dreams" were promoted internationally as the third and fourth singles, respectively. "Broken-Hearted Girl" was released internationally as the fifth single, while "Video Phone" was released in September 2009 as the overall eighth, and "Why Don't You Love Me" was released in July 2010 as the ninth and final single. To further promote the album, Beyoncé made several award show and televised appearances across Europe and America, and embarked on the worldwide I Am... Tour.

Recording and production

The recording of the album took place over a nine-month period. Beyoncé recorded the album in sessions at Bangladesh Studios, PatchWerk Recording Studios, Silent Sound Studios and Tree Sound Studios in Atlanta, Georgia; Chung King Studios, Electric Lady Studios, Roc the Mic Studios and Strawberrybee Productions in New York City, New York; GAD Studios in Ibiza, Spain; Mansfield Studios and The Campground in Los Angeles, California; South Beat Studios in Miami Beach, Florida; and The Boom Boom Room in Burbank, California. Beyoncé either co-wrote or co-produced all material on I Am... Sasha Fierce. She collaborated with several record producers and songwriters, including Babyface, Stargate, Tricky Stewart, The-Dream, Darkchild, Sean Garrett, Solange Knowles, Jim Jonsin, Rico Love, Ryan Tedder, Bangladesh, Ian Dench, Dave McCracken, Wayne Wilkins and Blac Elvis. Beyoncé also collaborated with some musicians she had never worked with in the past, such as Toby Gad and BC Jean on "If I Were a Boy"; she also worked again with Amanda Ghost on "Disappear".
For the I Am... disc, Beyoncé was influenced by folk and alternative rock genres, while incorporating other instruments she had not normally used previously, such as the acoustic guitar. Tedder specifically assisted Beyoncé with crafting the album's balladry. The ballads were crafted in a way to combine "the best elements" of pop and soul music, while simultaneously "expanding the possibilities of both genres". Beyoncé attempted something different as people had strong expectations from her; she experimented with stronger lyrics. Beyoncé worked with Ghost to re-write Franz Schubert's "Ave Maria" after having co-written "Disappear" in London, England. Ghost told The Daily Telegraph that they were both inspired by their then-recent marriages and had walked down the aisle to "Ave Maria". The song "Smash Into You", featured on the deluxe edition of the album, was originally slated to appear on Jon McLaughlin's sophomore album OK Now under the name "Smack Into You", but was cut from the finalized tracklist after it was leaked online and was subsequently given to Knowles.
During the nine-month period between November 2007 and August 2008, Beyoncé recorded over seventy songs and decided during the editing process that she did not want to reconcile the two approaches into one disc. If a song was meaningless to her, she would cut it off during the process of elimination for the final track listing. After a process of elimination, twelve tracks were selected to be placed on the standard edition of the album, while five additional tracks were chosen to make the final cut for the deluxe edition of the album. Beyoncé later revealed that songs from established producers like The Neptunes and Danja were not able to make the final cut.

Music and lyrics

In an interview for Billboard magazine, Beyoncé described I Am... Sasha Fierce as a double album. She said, "One side has songs that are more mainstream and another has my more traditional R&B songs for my fans who've been there the whole time. Some of it sounds like Barbra Streisand, Karen Carpenter and The Beatles around the 1970s." Music writer Andy Kellman of AllMusic viewed its first disc as "essentially a small set of adult contemporary ballads. Acoustic guitars, pianos, strings, contemplative soul searching, and grand sweeping gestures fill it out, with more roots in '70s soft rock than soul." The second disc, Sasha Fierce, contains consistent electronic influences, which are displayed in songs like "Radio" and "Sweet Dreams". Kellman said in his review that "Diva" resembles B'Day's "Freakum Dress" or "Ring the Alarm" in terms of audacity. Despite being on the Sasha Fierce disc, "Ego", "Why Don't You Love Me" and "Scared of Lonely" were noted to be a meeting ground between the album's halves. According to Jennifer Vineyard of MTV News, they resemble Sasha Fierce musically, but thematically and lyrically, they are vulnerable like Beyoncé on the I Am... disc. The album formally introduces Beyoncé's alter ego Sasha Fierce. She revealed that Sasha was born during the making of her hit single "Crazy in Love". In an interview with Emmet Sullivan of People magazine, Beyoncé affirmed that her alter ego is strictly for the stage, with the editor describing Sasha Fierce as the singer's sensual, aggressive alter ego.
"If I Were a Boy", the first single of I Am..., stands as the only song on either disc that Beyoncé did not co-write. BC Jean, who wrote most of the song's lyrics, took inspiration from a poor relationship. Beyoncé explained in Essence that "If I Were a Boy" is different from her previous songs in the sense that it is not a traditional R&B song. Music critics remarked that the song seemed to be a mixture of her hit single "Irreplaceable", Fergie's single "Big Girls Don't Cry", and Ciara's single "Like a Boy". Ann Powers of the Los Angeles Times saw the song's theme of female empowerment as an expansion on that of "Irreplaceable". Musically, "Single Ladies" is an upbeat-dance-pop and R&B song, and features dancehall and bounce influences. According to Jonah Weiner of Blender, the song makes a clear reference to marriage while Greg Kot of the Chicago Tribune felt that the lyrics had a connection with "post-breakup". "Halo", composed by Ryan Tedder and Evan Bogart, was initially intended for Beyoncé but was almost recorded by Leona Lewis due to Beyoncé's schedule. According to Christian Williams of Billboard, "Halo" has a mainstream pop sound, with subtle R&B undertones.
"Ave Maria" samples Franz Schubert's "Ave Maria". Critics noted "Diva" as a variation on Lil Wayne's "A Milli" and coined it as its female counterpart. "Diva" carries a stuttering beat.
"Sweet Dreams" was critically acclaimed for its use of electronic bassline, which some critics compared to Michael Jackson's "Beat It" because of its electropop sound. "Sweet Dreams" is derived from contemporary R&B and incorporates influences from the classic 1980s funk. "Broken-Hearted Girl" is a midtempo piano ballad. Its production and melody is backed by strings and a drum machine beat. According to Spence D. of IGN Music, "Hello" comes off like another ballad that "populate the first part of the album." It contains the Jerry Maguire line – "You had me at hello" – as part of its chorus. It essentially consists of "sweet guitar-picking and delicate harmonies." According to critics, "Video Phone" contains lyrics that are in reference to "a celebration of Skype sex and putting on a solo show, on camera, for a guy you just met at the club". The remixed version featured both Beyoncé and Lady Gaga trading verses with one another. Musically the song consists of simple lyrics, with hidden innuendos, and is backed by thin-spread beats; Beyoncé and Gaga uttering gasps and groans while singing the song. "Disappear" consists of "sweet guitar-picking and delicate harmonies". "That's Why You're Beautiful" is a slow-tempo soft rock and rock power ballad, which consists of a "grungy" guitar riff and stuterring drums. Critics compared the song with the materials by Alice in Chains and Jill Scott. The platinum edition of the album also included a cover version of Billy Joel's song "Honesty".