Kamcord
Kamcord was a social media platform where users post and interact through video content from their mobile devices. Kamcord has pioneered a new content format called "shots," short videos or stills of a user's phone screen annotated with facecam, voice commentary, text, highlighting/drawing, animations, and other tools.
History
Kamcord began as a Y-Combinator backed startup in the summer of 2012. It was founded by Aditya Rathnam, Kevin Wang, and CEO Matt Zitzmann. Their primary investors include GungHo, Tencent, and Translink Capital. The company is based in San Francisco, with additional offices in Tokyo and Seoul. Its initial launch in 2012 consisted of SDKs which mobile games could integrate to allow players to record and share their gameplay to Kamcord as well as popular content sharing networks like YouTube, Twitter, and Facebook. In Spring 2014 Kamcord launch the first versions of its dedicated iOS app, followed by an Android counterpart in June 2015.SDK
Kamcord's initial product was an embeddable SDK for iOS which allowed users to record game clips and highlights. Once recorded, the user could upload the clip to Kamcord's platform which incorporated social features like profiles, comments, and sharing.At its height, nearly 500 games utilized Kamcord's SDK including True Skate, My Talking Tom, and Goat Simulator. In 2014 they expanded their SDK into Android and exceeded 25 million clips shared from over 1 million gamers.