Boracay


Boracay is a resort island in the Western Visayas region of the Philippines, located off the northwest coast of Panay Island. It has a total land area of, under the jurisdiction of three barangays in Malay, Aklan, and had a population of 37,802 in 2020.
Boracay was originally inhabited by the Panay Bukidnon and Ati people, but commercial development has led to their severe marginalization since the 1970s.

Apart from its white sand beaches, Boracay is also famous for being one of the world's top destinations for relaxation., it was emerging among the top destinations for tranquility and nightlife.
International travel magazine Travel + Leisure ranked Boracay as the Best Island in the World in 2012. In 2014, the resort island was at the top of the "Best Islands in the World" list published by the international magazine Condé Nast Traveler. In 2016, Boracay headed the magazine's list of "Top 10 destinations to watch".
In April 2018, the Philippine government, under President Rodrigo Duterte, decreed a six-month closure of the island for tourists to undertake major renovation works, especially of the sewage system, which had become obsolete and insufficient. The island was administered by the Boracay Inter-agency Task Force during the closure. It reopened in October 2018, with a new set of rules meant to address a variety of issues, and help control tourist growth in the future. Under the new rules, the Boracay beachfront was cleared of masseuses, bonfires, beach vendors and sunset bonfires. Buildings were bulldozed and beach businesses set back to create a 30 metre buffer zone from the waterline.
The Boracay Ati-atihan in January 2024 witnessed a record-breaking number of tourists, with 36,741 people participating in the event. This festival, which celebrates the cultural heritage of the Ati indigenous people, has been a major draw for tourists and is set to be elevated as a major tourism attraction for the island starting in 2025.

Etymology

The name Boracay is attributed to different origins. The first one that came from the Ati people says that the name of the island came from the Inati words "bora", meaning bubbles, and "bocay", meaning white. Another theory suggests that the name is derived from the local word 'borac,' which means 'white cotton,' referencing the color and texture of Boracay's white, sugary, and powdery sand. Yet another version dating back to the Spanish era says the name is derived from "sagay", the word for a shell, and "boray", the word for seed.
The island is sometimes referred to as simply "Bora" by outsiders for convenience. However locals including tourism stakeholders have highly discouraged the use of the name which is widely considered to be derogatory or disrespectful. Among the reasons include to distinguish Boracay from the island of Bora Bora of the French Polynesia.
The municipal government of Malay passed an ordinance in February 2011, mandating its municipal licensing office to refuse licenses to businesses seeking to operate under a name including "Bora" rather than "Boracay". Usage of the diminutive is also prohibited in promotional materials and business activities.

History

Pre-colonial period

Before the Spanish colonization of the Philippines in the 16th century, Boracay was populated by Ati people. It was known to the Iberians as Buracay. At the time of contact with the Europeans, Buracay had a population of one hundred people, who cultivated rice on the island and augmented their income by raising goats.
The Tumandok people also established an indigenous presence on the island, although the identities of the two indigenous peoples is often conflated. A 1905 report by the Philippine Commission documented the continuing presence of both groups on the island. referred to there as "Buracay".

Contemporary period

As an agricultural island

Boracay was previously part of the province of Capiz. It was under the jurisdiction of the town of Buruanga until the municipality of Malay was established on June 15, 1949. The municipality, as well as the island, became part of Aklan, which became an independent province on April 25, 1956.
Before the advent of tourism, Boracay was largely an agricultural community. Around 1910, Sofía Gonzáles Tirol and her husband Lamberto Hontiveros Tirol took ownership of substantial properties on the island. They planted coconuts, fruit trees and greenery. Others followed the Tirols, and cultivation and development of the island gradually spread. The production of copra and fishing were major industries in the island.
However, due to overharvesting by fishers and the destruction of coral reefs due to cyanide fishing, the fishing industry saw a decline. By the 1980s, the price of copra had declined, encouraging tourism as an alternative source of income for the island.

Dispossession from the Ati and other residents during Martial Law

On Nov. 10, 1978, six years after the declaration of Martial Law under Ferdinand Marcos, 65 Philippine islands including Boracay was declared "tourist zones and marine reserves" without any mention of the status of the Ati who were the original residents of the island. This de facto dispossession of Ati lands on Boracay by Marcos placed the islands under the control of the Philippine Tourism Authority, and marked the beginning of rapid development on the island. In turn, this resulted in the further marginalization of the Boracay Ati for decades.

Influx of tourism (1970s to 1997)

Tourism came to the island beginning sometime in the 1970s. In 1970, the movies Nam's Angels and Too Late the Hero used filming locations on Boracay and Caticlan. There was an influx of Western tourists after German writer Jens Peter called it "paradise on Earth" in his book about the Philippines in 1978. In the 1980s, the island became popular as a budget destination for backpackers. By the 1990s, Boracay's beaches were being acclaimed as the best in the world. However, in 1997, tourist arrivals to the resort island dropped 60 percent due to the increase of coliform bacteria from poor sewage and septic systems on the island.

1997 to 2018

The condition of Boracay in 1997 led to the installment of a potable water supply system, a sewage treatment plant and a solid waste disposal system, operated by the Philippine Tourism Authority. The connection of businesses and households to the system was not universal, and environmental problems persisted.
Then-president Gloria Macapagal Arroyo declared Boracay a Special Tourism Zone in 2005, and in April 2006 she gave the PTA administrative control over the island while mandating the agency to coordinate with the provincial government of Aklan.
In 2012, the Philippine Department of Tourism reported that Boracay had been named the world's second best beach after Providenciales in the Turks and Caicos Islands.

2018 closure and rehabilitation

Due to worsening environmental conditions in Boracay, President Rodrigo Duterte in February 2018 said he planned to close the resort island, which he described as a "cesspool", on April 26, 2018, instructing Environment and Natural Resources Secretary Roy Cimatu to resolve the issue. In a cabinet meeting, President Duterte approved the full closure of the island for six months, effective April 26, 2018, to rehabilitate and resolve the environmental issues surrounding Boracay. On May 30, 2018, President Duterte declared that he planned to make the entire Boracay a land reform area and wanted to first prioritize the island's residents.
In April 2018, the Philippine Army's 301st Infantry Brigade confirmed that 200 soldiers were deployed to Boracay to secure the island during its shutdown starting April 26.
On October 26, 2018, Boracay was reopened to the public with work on the island's infrastructure still in progress. In April 2019, numerous Chinese-owned businesses were opened in Boracay, and additionally, there are about 300 mainland Chinese residents. In April 2019, Labor Secretary Silvestre Bello III said that the Department of Labor and Employment has no control over foreign businesses setting up shop on the island, but that it vows to ensure that no Chinese national could take jobs fit for Filipinos.
Efforts to maintain the pristine condition of the beaches and the introduction of environmentally-friendly practices such as the use of biodegradable products and electric tricycles have significantly contributed to the island's recovery. The absence of plastic and a renewed focus on sustainability were key highlights of introduced in 2023.
Following the Boracay cleanup, Duterte distributed 623 certificates of land-ownership awards covering of land in Boracay and Aklan to the area's Ati inhabitants and other beneficiaries.

2020 COVID-19 pandemic

The municipality of Malay, including Boracay island, was closed to tourism effective March 19, 2020, in response to the COVID-19 pandemic. The island would eventually be re-opened to tourists with COVID-19 protocols implemented as a cautionary measure.

Revocation of Ati families' CLOA

Under the Bongbong Marcos administration in late March 2024, the Department of Agrarian Reform, upon the request of private land developers, cancelled the Certificates of Land Ownership Award of five lots in Boracay owned by Ati indigenous peoples. The lots, which were awarded by the Duterte administration to the Ati members in 2018, had been barricaded by armed men, who cited a March 5, 2024 decision by the DAR concluding that the land awarded was "not suitable for agriculture". The Boracay Ati Tribal Organization later urged the Commission on Human Rights to intervene in the dispute, leading DAR Secretary Conrado Estrella III to order the distribution of land to the affected Ati members, albeit to a yet undisclosed location.