Salute to Service award
The Salute to Service award is an annual award given presented by USAA at the NFL Honors. It is part of the NFL's larger Salute to Service initiative, which aims to honor, empower, and connect with U.S. service members, veterans, and their families. As of 2025, the campaign has raised over $75 million since its inception in 2011. The award aims to acknowledge members of the NFL community that honor and support U.S. service members, veterans, and their families with exceptional effort. The award is unique in that it can be awarded to any member of the NFL community, not just players and coaches.