Mayfair (cigarette)

Mayfair is a brand of cigarettes, currently owned and manufactured by Japan Tobacco.

History

Mayfair cigarettes were launched in 1992 in the United Kingdom.
By 2007, Mayfair had become the second-most popular cigarette brand in the UK, with total sales of £663 million.
In 2012, for the brand's 20th anniversary, Japan Tobacco International produced a limited-edition pack.

Markets

Mayfair cigarettes are mainly sold in the United Kingdom and Ireland, but also in Austria, Portugal, Spain, Italy, Poland, Greece, Australia, and Canada.

Products

The brand is available in seven versions: Mayfair White King Size, Mayfair Original Blue King Size and Superkings, and Mayfair Sky Blue King Size and Superkings. Mayfair also made a menthol cigarette called Mayfair Green, sold in King Size and Superkings, until it was discontinued in May 2020 due to the EU menthol ban. After the menthol ban, Mayfair introduced a new cigarette, Mayfair New Green, a non-menthol alternative.