List of most valuable brands


The following article lists the most valuable corporate brands in the world according to different estimates by Kantar Group, Interbrand, Brand Finance and Forbes. Factors that influence brand value are sales, market share, market capitalization, awareness of a brand, products, popularity, image, etc. Readers should note that lists like this, while informative, are somewhat subjective, as no single metric exists for determining valuation for brands.

Kantar BrandZ’s Most Valuable Global Brands list (2025)

The 10 most valuable brands in 2025 according to Kantar.
RankBrandCountryEstablishedBrand value
1Apple Inc.United States

Interbrand list (2024)

The 10 most valuable corporate brands in 2024 according to Interbrand.
RankBrandCountryEstablishedBrand value
1Apple Inc.United States

Brand Finance list (2025)

The 10 most valuable corporate brands in 2025 according to Brand Finance.
RankBrandCountryEstablishedBrand value
1AppleUnited States

Forbes list (2020)

The 10 most valuable corporate brands in 2020 according to Forbes magazine.
RankBrandCountryEstablishedBrand value
1Apple Inc.United States

Most valuable brands over time

Top 10 since 2007 (Kantar)

The 10 most valuable brands every year since 2007 according to Kantar.
Year1.2.3.4.5.6.7.8.9.10.
2007GoogleGeneral ElectricMicrosoftCoca-ColaChina MobileMarlboroWalmartCitigroupIBMToyota
2008GoogleGeneral ElectricMicrosoftCoca-ColaChina MobileIBMApple Inc.McDonald'sNokiaMarlboro
2009GoogleMicrosoftCoca-ColaIBMMcDonald'sApple Inc.China MobileGeneral ElectricVodafoneMarlboro
2010GoogleIBMApple Inc.MicrosoftCoca-ColaMcDonald'sMarlboroChina MobileGeneral ElectricVodafone
2011Apple Inc.GoogleIBMMcDonald'sMicrosoftCoca-ColaAT&TMarlboroChina MobileGeneral Electric
2012Apple Inc.IBMGoogleMcDonald'sMicrosoftCoca-ColaMarlboroAT&TVerizonChina Mobile
2013Apple Inc.GoogleIBMMcDonald'sCoca-ColaAT&TMicrosoftMarlboroVisa Inc.China Mobile
2014GoogleApple Inc.IBMMicrosoftMcDonald'sCoca-ColaVisa Inc.AT&TMarlboroAmazon
2015Apple Inc.GoogleMicrosoftIBMVisa Inc.AT&TVerizonCoca-ColaMcDonald'sMarlboro
2016GoogleApple Inc.MicrosoftAT&TFacebookVisa Inc.AmazonVerizonMcDonald'sIBM
2017GoogleApple Inc.MicrosoftAmazonFacebookAT&TVisa Inc.TencentIBMMcDonald's
2018GoogleApple Inc.AmazonMicrosoftTencentFacebookVisa Inc.McDonald'sAlibaba GroupAT&T
2019AmazonApple Inc.GoogleMicrosoftVisa Inc.FacebookAlibaba GroupTencentMcDonald'sAT&T
2020AmazonApple Inc.MicrosoftGoogleVisa Inc.Alibaba GroupTencentFacebookMcDonald'sMastercard
2021AmazonApple Inc.GoogleMicrosoftTencentFacebookAlibaba GroupVisa Inc.McDonald'sMastercard
2022Apple Inc.GoogleAmazonMicrosoftTencentMcDonald'sVisa Inc.FacebookAlibaba GroupLouis Vuitton
2023Apple Inc.GoogleMicrosoftAmazonMcDonald'sVisa Inc.TencentLouis VuittonMastercardCoca-Cola
2024Apple Inc.GoogleMicrosoftAmazonMcDonald'sNvidiaVisa Inc.FacebookOracleTencent
2025Apple Inc.GoogleMicrosoftAmazonNvidiaFacebookInstagramMcDonald'sOracleVisa Inc.

2000 (Interbrand)

The 10 most valuable company brands in 2000 according to Interbrand.
RankBrandCountryBrand value
RankBrandCountryBrand value
1Coca-ColaUnited States