Mass media use by the Islamic State
The Islamic State is known for its extensive and effective use of propaganda. It uses a version of the Muslim Black Standard flag and developed an emblem which has clear symbolic meaning in the Muslim world. The Islamic State, attempts targets younger audiences, such as teenagers and young adults, since they are more vulnerable to propaganda. The Islamic State, is known to exploit the internet, to spread it's propaganda by establishing websites, such as the Al Fustat domain.
Videos by the Islamic State are commonly accompanied by nasheeds, notable examples being the chant Dawlat al-Islam Qamat, which came to be viewed as an unofficial anthem of the Islamic State, and Salil al-Sawarim.
Traditional media
Al-Furqan Foundation for Media Production
In January 2006, shortly after the group's rebranding as the "Islamic State of Iraq", it established the Al-Furqan Foundation for Media Production, which produces CDs, DVDs, posters, pamphlets, and web-related propaganda products and official statements. It is the primary media production house of the Islamic State and responsible for production of major media releases, including the statements of the spokesmen and leaders of the group.On January 10, 2006, Al-Furqan released its very first video, titled
It was founded by the Iraqi man Dr Wa'il al-Fayad, known as Abu Muhammad al-Furqan. He got his name "Al-Furqan" from his role in founding this media house, which was named after the 25th surah of the Quran Al-Furqan. It is the oldest media production house for the Islamic State, being founded in November 2006 to release media for the Islamic State of Iraq. The earliest release indexed by the SITE Intelligence Group is on 21 November 2006, documenting the storming of a police station in the Iraqi town of Miqdadiyah.
Al-Furqan is considered to be a considerable innovation in jihadist media, with Kavkaz Center describing it as "a milestone on the path of jihad, a distinguished media that takes the great care in the management of the conflict with the crusaders and their tails and to expose the lies in the crusader's media."
In October 2007, the Long War Journal reported on United States Army raids targeting Al-Furqan media cell members across Iraq, including in Mosul and Samarra. Between August 2013 and March 2014 they released the 22 part series Messages from the Land of Epic Battles. On 2 September 2014 SITE Intelligence Group discovered the beheading video called A Second Message to America, about the death of Steven Sotloff.
Since then, Al-Furqan has released videos of their operations across Iraq and Syria, as well as execution videos directed to governments around the world. In April 2019, Al-Furqan released a video Interviewing Abu Bakr al-Baghdadi.
Al-Furqan also produces media in the form of audio, which consists mostly of recordings of IS leaders and spokesmen giving speeches, as well as producing a single nasheed under their name called "Ya Allah Al-Jannah", sung by now-dead member of IS, Uqab Al-Marzuqi.
Al-I'tisam Foundation for Media Production
The Islamic State of Iraq founded a second media foundation - Al-I'tisam Media Foundation - around 2011, marked by their first video release, titled "The Conqueror of the Murtaddin: Abu Ahmad Al-Ansari". The foundation has since released a few series of videos, 50 parts of "Windows on the Land of Battles", 9 parts of "Pictures from the Land of Battles", a 9-part series quoting leaders about the establishment of the Islamic State, and other series before their last release, "Deterring the Safavids in Salah ad-Din" in 2015.Since then, there were no further releases from their behalf.
Al-Hayat Media Center
In mid-2014, IS established the Al-Hayat Media Center, which targets Western audiences and produces material in English, German, Russian, Urdu, Indonesian, Turkish, Bengali, Chinese, Bosnian, Kurdish, Uyghur, and French. When IS announced its expansion to other countries in November 2014 it established media departments for the new branches, and its media apparatus ensured that the new branches follow the same models it uses in Iraq and Syria. Then FBI Director James Comey said that IS's "propaganda is unusually slick," noting that, "They are broadcasting... in something like 23 languages".In July 2014, Al-Hayat began publishing a digital magazine called Dabiq, in a number of different languages including English. According to the magazine, its name is taken from the town of Dabiq in northern Syria, which is mentioned in a hadith about Armageddon. Al-Hayat also began publishing other digital magazines, including the Turkish language Konstantiniyye, the Ottoman word for Istanbul, the French language Dar al-Islam, and the Russian language Istok. By late 2016, these magazines had apparently all been discontinued, with Al-Hayat's material being consolidated into a new magazine called Rumiyah.
Al-Naba
While the group's glossy, foreign-language magazines like Dabiq and Rumiyah ceased publication as the group lost territory, the weekly Arabic newsletter Al-Naba has continued to publish regularly, becoming the central pillar of the group's "media jihad" in the post-territorial phase. Recent scholarship, including studies published in 2025, suggests that Al-Naba serves a dual purpose: maintaining internal cohesion among dispersed fighters and projecting a narrative of endurance to enemies. Unlike the earlier magazines which were designed for recruitment, Al-Naba focuses on bureaucratic reporting, military statistics, and religious instruction. These are then translated and disseminated by decentralized supporter networks to reach non-Arabic speakers.Furat Media Center
The Al-Furat Media Center is another media center established in around 2015 to cater towards non-Arab speaking audiences. However, unlike the other organizations, the production wasn't as professional as ones made by the other media centers. Instead, they partially relied on local media departments and foreign communities of the Mujahideen to produce short-form videos. However, some professional long-form videos were also made under their behalf.As of now, the media center is the only known active branch of all the media centers of the Islamic State, after heavy losses from past campaigns against them. Their last release was "The Resolve of Muwahhidin in Russia", where videos from the Surovikino penal colony hostage crisis were edited and released.
Ajnad Foundation for Media Production
It began to expand its media presence in 2013 with the formation in March of a second media wing, Al-I'tisam Media Foundation, and another IS media foundation, the Ajnad Foundation for Media Production, established in January 2014, which specialises in acoustics production for nasheeds with no music, as to adhere to the prohibition of music instruments in Islam, and Qur'anic recitation.The organization notably starts its career around in August 20, 2013, when the Islamic State started gaining territory. After Al-Furqan used the nasheed "Ya Dawlatal Islam, Ya Dawlatal Iqdam" as the sole intro for its 22-part series, the famous nasheed "Ummati Qad Laha Fajrun", one of the first nasheeds made by the Ajnad Foundation appeared in the last 2 parts of the series. Later on, the nasheed "Ya Dawlatal Islam, Ya Dawlatal Iqdam" would be recorded once again by Ajnad, featuring a brand-new melody and minor alteration of the original lyrics, as well as being sung by Maher Meshaal.
Ajnad Foundation would once again rise to fame when Al-Furqan released Salil al-Sawarim 4 in 2014, which documents IS operations in Iraq and Syria, as well as premiering the famous nasheed Salil al-Sawarim. Another nasheed, called Qariban Qariba would be released, often played alongside the group’s more unusual executions, including the burning of a Jordanian pilot, the burning of a Turkish and a Kurdish soldier, an execution where several prisoners of war were put into a car then shot with a rocket, and another execution where several prisoners would be drowned in a cage. Since then, more famous nasheeds would be released by Ajnad until its hiatus during 2020, when the last known nasheed released by then is "Gharibun Dammani Sha'uthul-Bawadi".
In the beginning, munshideen like Al-Mo'taz bil-'Aziz sang for the foundation. Uqab al-Marzuqi sang 3 nasheeds, 2 recorded under Ajnad and another under Al-Furqan. After his death, Ajnad released a nasheed to commemorate him.
Some of the known later Ajnad munshideen are Abu Yasser, who produced more than 40 nasheeds under the labels of Al-Ma'sadah, As-Siddiq, Masami' Al-Khayr Media Centre and Ajnad Foundation. Abu Mu'awiya Al-Najdi was another prominent mushid of the Islamic State, producing countless nasheeds before being imprisoned; and he remains imprisoned as of now. Khilad al-Qahtani is also a symbol for Ajnad, as he produced more than 10 nasheeds which is frequently used by IS media centers, as well as getting the honor of being mentioned by Abu Bakr al-Baghdadi in an interview with Al-Furqan Media Production. Maher Meshaal is another Internet-famous munshid who emigrated to the Islamic State from Saudi Arabia in 2013, and sang for Ajnad until his killing in 2015. Abul-Hasan al-Muhajir also was a munshid and the narrator for most Ajnad intros and in this case, other IS official releases; before he was promoted to spokesman of the Islamic State. Abu Hamza al-Qurashi, the spokesman for the Islamic State until his demise in 2021 also produced around 15 nashids during his Ajnad career. Others like Abu Ghuraba' al-Yamani, Abu Bara' al-Madani, Nimr al-Muhajir, Abu Usamah At-Tunisi and others are also IS members that emigrated and joined the organization; though their career is not as famed as other munshids. As of now, some of the munshids still remain anonymous to this day.
Ajnad Foundation also produces full Qur'an recitations, which are recited by Abul-Hasan al-Hasani, Abu 'A'ishah, and other unknown people. They have produced 114 Surahs in the recitation of Hafs 'An Asim, and Surah Al-Ra'd in Warsh 'An Nafi'.
As of now, Ajnad is currently inactive, but some unreleased nasheeds are currently in the hands of most of the Islamic State's media department, particularly in Somalia and Africa; and are still unreleased to this day.
On 4 May 2016 Al-Battar Foundation launched an application on Android called "Ajnad" that allows its users to listen to the songs of the Ajnad Foundation on their mobile phones. The foundation has many singers, the most famous of whom are Abu Yasir and Abul-Hasan al-Muhajir.