Georgia (coffee)
Georgia is a brand of coffee drinks sold in Japan by the Coca-Cola Company. The brand is named after Coca-Cola's home state of Georgia. Launched in 1975, it has since expanded to markets in Singapore, South Korea, India, Bahrain, and the United States.
History
Georgia was launched in 1975 by Coca-Cola Company, a Japanese subsidiary of the company. Georgia enjoys the most success in Japan, where it is the highest-grossing coffee beverage—one of many brands of Japanese canned coffee. It is also the highest-grossing beverage by Coca-Cola Company. As of 2007, in Japan, Georgia's sales are double the sales of Coca-Cola.International expansion
Georgia coffee was introduced in the United States in 2009, where it is almost exclusively sold in Asian grocery stores. In India, Georgia Gold is part of the non-carbonated beverage portfolio of Coca-Cola India. Under this brand, beverages are dispensed from machines, but not in the canned format.The coffee is freshly brewed from roast beans with variants like cappuccino, caffe latte, mochaccino, espresso etc. Other beverages, such as tea or hot chocolate, may also be offered from the same machine. The brand in India also features machines that dispense Iced Tea and Cold Coffee.