Flensburger Brauerei
Flensburger Brauerei is a brewery located in Flensburg in the Bundesland of Schleswig-Holstein, Germany. It is one of the last country-wide operating breweries not being part of a larger brewery group. The company was founded on September 6, 1888, by five citizens of Flensburg. Today it is still mainly held by the founder families Petersen and Dethleffsen.
Production
Before modern refrigeration, the brewery used to chop blocks of ice from frozen lakes in the winter and bring the blocks back to the brewery to keep their underground storage facilities cool in summer. The brewery still operates its water well, which is supplied from an underground vein of very old Ice Age meltwater coming from Scandinavia.The company has about 120 employees and is known for running technically advanced, and highly automated production processes.
Products
All Flensburger products are bottled in glass bottles with a traditional flip-top closure. This demands several complicated mechanisms for large-scale production, bottle cleaning and recycling process.The range of beers and other products includes the following.
Beers
Flensburger Pilsener – North German variation of the pilsener style with 4.8% abvFlensburger Gold – Another Pilsener with 4.8% abvFlensburger Dunkel – Dunkel style with 4.8% abvFlensburger Weizen – Unfiltered wheat beer with 5.1% abvFlensburger Kellerbier – Unfiltered kellerbier style with 4.8% abvFlensburger Edles Helles – A helles beer marketed as 125th anniversary brewSeasonal types
Flensburger Winterbock – Seasonally available dark bock with 7.0% abvFlensburger Frühlingsbock – Seasonally available dark bock with 6.9% abvNon-alcoholic
Flensburger Frei – Non-alcoholic helles styleFlensburger Malz – Non-alcoholic malt beerShandy style drinks
Flensburger Radler – Shandy style with 2.4% abvFlensburger Biermix "Lemongrass" – beer and lemonade mix with 2.4% abvFlensburger Biermix "Blutorange-Grapefruit" – beer and lemonade mix with 2.4% abvSoft drinks
Flensburger Wasser – Mineral water in the typical swing-top bottleFlensburger Fassbrause – A Fassbrause soft drinkIn popular culture
- Local people usually call Flensburger beers a “Flens” when ordering one. The flip-top stopper makes a "plopp" sound when opening, which has become part of the corporate identity.
- Since running a marketing campaign emphasizing the stereotype of the stoic, blunt and ironic North German mentality the Flens brand has become a symbol of self-identification for the region.
- Being sited next to the campus the annual visit of the brewery has become a traditional event for the process engineering students of Flensburg.
- Once being a regional beer with its distribution centered mainly in Schleswig-Holstein, Flensburger became popular all over Germany with the "Werner"-comics by Rötger Feldmann in the 1980s.
- Former US Secretary of State Colin Powell became a fan of Flensburger Pilsener after his German colleague Joschka Fischer gave him a crate of Flens as a gift during one of Powell's official visits to Germany. Fischer would continue to occasionally send Powell crates to the US throughout his tenure in office.