Edikted
Edikted LLC is an Israeli fast fashion retail company headquartered in the United States. Originally founded in 2020 as an online store, the company has gained significant popularity among Generation Z females.
Development
Edikted was founded in Tel Aviv in 2020 by entrepreneurs Dedy Shwartzenberg and Zvika Alon. Shwartzenberg had previously worked with Israeli fashion company Adika.Marketing
Edikted has been noted for its widespread advertising and marketing on social media platform TikTok. The company saw a rise in popularity from users posting with "#edikted". The hastag had 183.6 million views on TikTok as of 2022, and Edikted's TikTok account has 820,000 followers as of 2025.Edikted also holds mobile "pop-up" events that tour across colleges and universities in the United States.