Buick
Buick is a division of the American automobile manufacturer, General Motors. Started by automotive pioneer David Dunbar Buick in 1899, it was among the first American automobile brands and was the company that established General Motors in 1908. Before the establishment of General Motors, GM founder William C. Durant had served as Buick's general manager and major investor. With the demise of Oldsmobile in 2004, Buick became the oldest surviving American carmaker. Buick is positioned as a premium automobile brand, selling vehicles positioned below the flagship luxury Cadillac division.
History
Early years
Buick is one of the oldest automobile brands in the world and is currently the oldest in the United States still active today. Autocar, founded in 1897, is the oldest motor vehicle manufacturer in the Western Hemisphere; while originally an automobile maker, Autocar now builds heavy trucks. Oldsmobile, also an early automaker founded in 1897, is now defunct; Studebaker was founded in 1852, but did not begin producing automobiles until 1902; Henry Ford produced his first car in 1896 but did not start the Ford Motor Company until 1903, and during the period in between was involved with other automobile manufacturers such as Cadillac, founded in 1902.The first two Buick automobiles were made in 1899 and 1900 at the "Buick Auto-Vim and Power Company" by chief engineer Walter Marr, but company owner David Dunbar Buick was reluctant to begin making automobiles, being satisfied with stationary and marine engine production, so Marr left Buick in 1901 to found his own automobile company under his own name. His replacement was Eugene Richard, who applied for a patent in 1902 for Marr's valve-in-head engine, which patent, number 771,095, was awarded to Richard in the name of Buick in 1904. In 1903, the third Buick automobile was made, this time by Richard, but in 1904 Buick, whose company was now called "Buick Motor Company", moved from Detroit to Flint, Michigan, and Richard stayed behind. Marr was rehired in Flint as chief engineer, to begin making automobiles in production. That year, 37 Buick automobiles were made, production increasing to 750 in 1905, 1,400 in 1906, 4,641 in 1907, and 8,820 in 1908, taking the number one spot away from close competitors Ford, Maxwell and Olds Motor Works. Buick proclaimed themselves the largest car manufacturer in the world this year.
David Buick incorporated his company as the Buick Motor Company on May 19, 1903, in Detroit, Michigan. Buick had been financed by a friend and fellow automobile enthusiast, Benjamin Briscoe, who in September 1903 sold control of the business to James H. Whiting, of Flint Wagon Works, in Flint, Michigan. Whiting moved Buick to Flint, to a location across the street from his factory, with the idea of adding Buick's engines to his wagons. David Buick stayed on as a manager and re-hired Walter Marr as chief engineer. The engine Buick and Marr developed for this automobile was a two-cylinder valve-in-head engine of 159 cubic inches, with each cylinder horizontal and opposed to the other by 180 degrees.
Whiting built only a few automobiles in 1904, the Model B, before running out of operating capital, causing him to bring in William C. Durant that year as a controlling investor. Durant built a few more model B's in 1904, stepped up production for the model C in 1905, and spent the next four years turning Buick into the biggest-selling automobile brand in the US.
During the 19th century, Durant had made his fortune as co-owner, also in Flint, with Josiah Dallas Dort, of the Durant-Dort Carriage Company, which by 1904 was the largest carriage-making company in the country and one of the largest in the world. Durant moved most Buick production to the former Durant-Dort Imperial Wheel plant in Jackson, Michigan in 1905. Buick continued car production in Jackson through 1907, when Factory #1 was completed in Flint. The Jackson plant continued production with Buick trucks through 1912. David Buick sold his stock upon departure in 1906, making him a wealthy man, but he died in modest circumstances 25 years later. In 1907, Durant agreed to supply motors to R. S. McLaughlin in Canada, an automaker, and in 1908 he founded General Motors.
Between 1899 and 1902, two prototype vehicles were built in Detroit, Michigan by Walter Lorenzo Marr. Some documentation exists of the 1901 or 1902 prototype with tiller steering similar to the Oldsmobile Curved Dash.
In mid-1904, another prototype was constructed for an endurance run, which convinced Whiting to authorize the production of the first models offered to the public. The architecture of this prototype was the basis for the Model B.
The first Buick made for sale, the 1904 horizontally opposed 2-cylinder engine Model B, was built in Flint, Michigan at a re-purposed factory that was known as the Flint Wagon Works. There were 37 Buicks made that year, none of which survive. There are, however, two replicas in existence: the 1904 endurance car, at the Buick Gallery & Research Center in Flint, and a Model B assembled by an enthusiast in California for the division's 100th anniversary. Both of these vehicles use various parts from Buicks of that early era, as well as fabricated parts. These vehicles were each constructed with the two known surviving 1904 engines.
The early success of Buick is attributed mainly to what it called the valve-in-head engine, now known as the overhead valve, engine patented by Eugene Richard and developed by Richard, Buick, and Marr. The Model F had a two-cylinder engine, an 87-inch wheelbase, and weighed 1,800 lbs. The creation of General Motors is attributed mainly to the success of Buick, so it can be said Marr and Richard's designs directly led to GM. The power train and chassis architecture introduced on the Model B was continued through the 1909 Model F.
The Model F was similar to the Model G, a lower-priced two-seat roadster, produced from 1906 until 1909. Both the F and G were powered by a two-cylinder 159 engine producing along with a 2-speed transmission as well as mechanical brakes on the rear wheels.
The flat-twin engine is inherently balanced, with torque presented to the chassis in a longitudinal manner. The engine was mounted amidships.
Billy Durant was a promoter, and Buick soon became the largest carmaker in America. Durant embarked on a series of corporate acquisitions, calling the new firm General Motors. At first, the manufacturers comprising General Motors competed against each other, but Durant ended that. He wanted each General Motors division to target one class of buyers. Buick was positioned below the Cadillac brand. To save on resources, Buick vehicles shared a common platform, called the GM A platform, that was shared with Chevrolet, Oakland, Oldsmobile, and Cadillac.
At first, Buick followed the likes of Napier in automobile racing, winning the first-ever race held at Indianapolis Motor Speedway.
The first full-size Buick to join the smaller Model B was in 1907, when the Buick Model D was introduced with a four-cylinder T-head engine, installed in the front with rear-wheel drive. This was one of the only cars with side valves that Buick ever made.
1910s–1920s
In 1910, Buick introduced the Model 10 with an OHV four-cylinder engine followed in 1911, with their first closed-body car, the Buick Six, that followed the same bodystyle that first appeared at Cadillac, and four years ahead of Ford. The car was built at the all-new factory in Flint which later became known as Buick City. Buick during the 1920s made various sized vehicles, with series designations for different years, sometimes using numbers, while later years using lettered designations. One of the larger vehicles, with a straight-six, was the Buick Master Six. The Model 10 was phased out during a restructuring initiated by GM's new leadership that assumed position on November 15, 1910.In the 1910s and 1920s, Buick was a prestige brand in the Republic of China with the brand driven by or for high-level politicians and the Emperor. The latter imported two Buick cars in 1924, making it the first automobile to enter China. By 1930, Buick claimed one-sixth of the total number of cars in the country. Buick now sells 80% of its production in the People's Republic of China and is a minor player in Taiwan.
In 1929, as part of General Motors' companion make program, Buick Motor Division launched the Marquette sister brand, designed to bridge the price gap between Buick and Oldsmobile. Its styling featured a high peaked hood and radiator shell while its suspension used four, parallel, semi-elliptical springs with Delco-Lovejoy shock absorbers. Marquette was discontinued in 1930. All Buick, Marquette, Viking, and Oldsmobile products shared the newly introduced GM B platform starting in 1926.
1930s
Buick debuted two major achievements for the 1931 model year, the OHV Buick Straight-8 engine and a synchromesh transmission in all models but the Series 50. The Eight was offered in three displacements, the 220 cubic inch, was available in the Series 50 with 77 brake HP. The Series 60 engine was a 272 cu. in. unit giving 90 brake HP. Cadillac had previously introduced the Cadillac Type 51 with a flathead V8 engine in 1915 which made usage of an eight-cylinder engine a luxury feature.The Series 80 and Series 90 used a 344 cu. in. version for 104 brake HP. Automatic vacuum-operated spark advance was another feature replacing the steering column-mounted spark lever although an emergency lever was now dash mounted. Buick scored another first in 1939 when it became the first company to introduce turn signals, which did not appear on other car brands until almost a decade later. All 1939 models also had a steering column-mounted shift lever.
In the mid-1930s McLaughlin-Buicks were purchased by British monarch Edward VIII. He had a preference for the Canadian built McLaughlin-Buick. Buicks were used for royal transport within Canada, including for King George VI and Queen Elizabeth during the 1939 royal tour of Canada.
In the 1920s and 1930s Cadillac and Buick vehicles were popular with long-distance passenger service operators e.g. the Nairn Transport Company in the Middle East.