Aventon Bikes
Aventon is a California-based e-bike and cycling product manufacturer and distributor.
The company is vertically integrated, meaning it owns its manufacturing plant which ensures intact quality products and pass the savings on to consumers. Aventon's e-bikes are marketed through more than 1,800 retail shops in the U.S., including Alaska, Hawaii, and Canada with a thriving online business through e-commerce.
Aventon was founded in 2012 by Jianwei Zhang considering the concern of affordability in cycling, especially for college students. Initially, Aventon was formed as a fixed-gear bicycle company and moved into the electric bike sector in 2018.
History
Aventon, the developer of electric-powered personal bikes, has provided its consumers with smooth and sustainable mobility. The concept of “micromobility” and restrictions on public gatherings and transportation because of the COVID-19 pandemic began several years ago boosted the e-bike phenomenon in the global marketplace, especially in the Americas and Europe.When Zhang attended California State University, Long Beach, he found a need for affordable but high-quality component bikes for the local college students. That was the base idea for Aventon.
As a student, he resold Chinese-made goods with the help of e-commerce to support study. And gradually pivoted into assembling customized bicycles for local community of customers who were connected online. Afterwards, Zhang started sourcing products through another factory, though that did not work properly and eventually ended up setting up his own plant in China and distribution network throughout the USA.
Market Presence
Aventon specializes in designing and producing e-bikes for almost every category: electric road bikes, electric travel bikes, electric mountain bikes, electric commuter bikes, electric folding bikes, and also electric fat bikes. The company's product catalog includes bicycles as well as bicycle parts and accessories such as wheels, chain wheels, cranks, handlebars, wrench sets, and saddles.Production
Today AventonProducts
Level.2
Aventon's Level.2 has been voted Best Overall Ebike by Bicycling.com. This commuter e-bike is equipped with pre-installed fenders and a rear rack for the rider's convenience. The Level.2 also comes with a 500-watt rear hub motor with a maximum speed of 28 mph and a battery range of up to 60 miles.Pace 500.3
Aventon's Pace 500.3 is an average budget-friendly cruiser-style e-bike. It has an upright design with swept-back handlebars, a cushioned saddle, and puncture-resistant tires. Designed for leisurely rides, or comfortable cruising with a 500-watt rear hub motor that has a 28 mph top speed and up to 60 miles in range.Ramblas (E-MTB)
Aventon's first electric mountain bike, Ramblas, was designed to cater to riders seeking a versatile and stylish bike suitable for urban commuting and recreational use. This is the first of Aventon's models equipped with the Aventon-designed A100 mid-drive motor.Also, Ramblas has been voted by Bicycling magazine as the best budget electric mountain bike with a top speed of 20 mph and a range of up to 80 miles.