Alliance of Motion Picture and Television Producers
The Alliance of Motion Picture and Television Producers is a trade association based in Sherman Oaks, Los Angeles, California, that represents over 350 American television and film production companies in collective bargaining negotiations with entertainment industry trade unions that include, among others, SAG-AFTRA, the Directors Guild of America, the Writers Guild of America West and East, the American Federation of Musicians, and the International Alliance of Theatrical Stage Employees.
Overview
As the entertainment industry's official collective bargaining representative, the AMPTP, like the Motion Picture Association, is a key trade association for major film and television producers in the United States. The AMPTP currently negotiates 80 industry-wide collective bargaining agreements on behalf of over 350 motion picture and television producers. AMPTP member companies include the major motion picture studios, the principal broadcast television networks, streaming services like Netflix, Apple, and Amazon, certain cable television networks, and other independent film and television production companies.History
The AMPTP was founded in 1924 as the Association of Motion Picture Producers. It merged with the Alliance of Television Film Producers in 1964 and was renamed the Association of Motion Picture and Television Producers. In 1966, it also merged with the Society of Independent Producers. In September 1975, Universal quit the Association during craft negotiations and United Artists and Walt Disney Productions also notified the Association of their intention to withdraw the following month. Paramount and Universal formed a new organization, the Alliance. In 1982, the Alliance and the AMPTP merged to form the Alliance of Motion Picture and Television Producers.Since its formation, the AMPTP has only had two presidents, beginning with Nick Counter from 1982 until 2009. With Counter's retirement in March 2009, Carol Lombardini took over on an interim basis until becoming permanent president seven months later in October.
Jarryd Gonzales served as AMPTP's spokesperson from 2015 to 2023.
The AMPTP was an affiliate of the Motion Picture Association of America. Jack Valenti, former top White House aide to Lyndon Johnson, started his long tenure as MPAA president in 1966.
Other key 20th-century film industry executives who helped shape producer associations were Joseph Schenck, Lew Wasserman, Sid Sheinberg, Y. Frank Freeman and Richard Jencks.
In October 2023, it was announced that over 2300 film and TV producers signed a petition to drop the word "Producers" from the AMPTP acronym, saying it was "left over from a long-gone era." They claimed that the alliance no longer reflected the interests of working producers, but rather the interests of studio CEOs.