Yahoo Japan Search Awards


Yahoo! Japan Search Awards is a Japanese award for the most searched products, media and people during the year.

Overview

Each year, Yahoo! Japan recognizes celebrities and businesses in various award categories for achieving significant search volumes for related keywords. The successful keywords in each category show the significant social impact of search terms and the reciprocal nature of what people search for online and what they're interested in offline. There are multiple award categories in three major categories, and the most searched for item in the Person category is selected for the Grand Prize.
In addition to those listed below, a local category was established in the 3rd edition to select the fastest-rising search terms related to the area by users in each of the 47 prefectures. From the 8th edition, the product and local categories were abolished and reduced to only the person and culture categories.

Award winners

2014 Awards

Announced on December 8, 2014.Grand Prize : Yuzuru HanyuPerson category

2015 Awards

Announced on December 9, 2015.Grand Prize : Sandaime J Soul Brothers from EXILE TRIBEPerson category

2016 Awards

Announced on December 7, 2016.Grand Prize : Dean FujiokaPerson category

2017 Awards

Announced on December 6, 2017.Grand Prize : Chiemi BlousonPerson category

2018 Awards

Announced on December 5, 2018Grand Prize : King & PrincePerson category

2019 Awards

Announced on December 4, 2019. Of the originally planned categories, the person category special category award and the product category order category award were not announced due to the request of the winners.Grand Prize : Ryusei YokohamaPerson category

2020 Awards

Announced on December 9, 2020.Grand Prize : Takeru SatoPerson category