Xu Kai
Xu Kai is a Chinese actor and model. He is known for his roles in television series Story of Yanxi Palace, The Legends, Arsenal Military Academy: AMA, Falling into Your Smile, Royal Feast, Best Choice Ever and Moonlit Reunion.
Early life
Xu was born on 5 March 1995 in Shenzhen, Guangdong, China. He has an elder brother. He studied finance at South China Agricultural University before dropping out in 2016 to pursue an acting career.Career
Beginning
In 2013, Xu started his career as a model by winning the 1st place in the print ads/ graphic category at "China's International Model Contest" held in Guangzhou. In 2016, he entered the entertainment industry after signing a contract with Huanyu Film, a company owned by Yu Zheng That same year, he was cast in his first television drama Zhaoge, where he played Yang Jian, though the series was never aired.2018–present: Rising popularity
In 2018, Xu starred in the historical romance drama Untouchable Lovers. Later, he starred in a palace drama Story of Yanxi Palace, where he gained mainstream recognition for his role of Fucha Fuheng. The drama was enormously popular in China and international markets. The series trended at No. 1 and was most searched drama globally.In 2019, Xu made his big-screen debut in the romance film Autumn Fairy Tale. He played his first lead role as "Li Chenlan" in historical drama The Legends. his role as a loyal and reticent demon prince in the series received positive responses and a surge in his popularity. He starred in the youth based military drama Arsenal Military Academy as "Gu Yenzhen". His portrayal of rich playboy earned him the "Best Actor Award" at the "Hengdian Film" and at "TV Festival of China and Singapore’s "StarHub Night of Stars". Later in the same year, he starred in the series Once Upon a Time in Lingjian Mountain, based on the manhua Congqian Youzuo Lingjianshan.
In 2020, Xu starred in the historical fantasy drama Dance of the Sky Empire.
In 2021, Xu starred in the Chinese e-sports romance comedy series Falling Into Your Smile as "Lu Sicheng", which was popular in the international market. He also starred in the Chinese Xianxia fantasy romance series Ancient Love Poetry as "Bai Jue".
In 2022, Xu played lead role of "Zhu Zhanji" in the historical fiction drama Royal Feast, which gained more than 400M in the viewership. He played "Ding Yunqi", in a treasure hunter series Lost in the Kunlun Mountains. Later, he played an innocent soft-spoken "Yang Hua", in a modern drama She and Her Perfect Husband. All the series received decent response.
In February 2023, Xu began filming for his upcoming modern drama titled As Beautiful As You. The drama is based on the Chinese novel As Beautiful as Beijing by author "Jiu Yue Xi".
Endorsements
From 2018 onwards, Xu has collaborated with various luxurious international brands such as Givenchy, Adidas, Versace, Tom Ford, Tiffany & Co., Roger Dubuis, Disney Company|Disney], Ralph Lauren, Bvlgari and Brunello Cucinelli.Since 2018, Xu has collaborated with the Italian luxury house Fendi. In August 2021, the brand officially announced Xu as its brand ambassador. He also appears in the brand's campaign for Qixi, one of China's local iterations of Valentine's Day, which falls in August.
In October 2021, C. & J. Clark International Ltd, a British international shoe manufacturer, announced Xu as the brand's first spokesperson for Greater China. Later in the same year, the global fashion lifestyle brand Samsonite, announced Xu as its brand ambassador in China.
In May 2022, Xu was cover star for Grazia China Magazine. In December 2022, Xu takes the cover story of Harper's Bazaar China. He also stars in the cover story of Elle Men Fresh China Fall 2020 Issue.
On April 26, 2023, Xu as brand ambassador for Bvlgari attended Avrora Awards Ceremony in Beijing, China.