WOWK-TV
WOWK-TV is a television station licensed to Huntington, West Virginia, United States, serving the Charleston–Huntington market as an affiliate of CBS. Owned by Nexstar Media Group, the station maintains studios on Quarrier Street near the Charleston Town Center in downtown Charleston, and its transmitter is located in Milton, West Virginia.
History
The station went on-air October 2, 1955, as WHTN-TV, an ABC affiliate owned by the Greater Huntington Theater Corporation. After only a year, the station was bought by Minneapolis-based Cowles Communications. WHTN swapped affiliations with WCHS-TV and became a CBS station for the first time in 1958. In 1960, Cowles sold Channel 13 to Reeves Telecom. It went back to ABC in 1962 and stayed with that network for 24 years. Reeves Telecom sold the station to Gateway Communications in 1974, becoming the company's only ABC affiliate, and the only station owned by Gateway that was not owned by Triangle prior to its acquisition. The following March, it changed its call letters to the current WOWK-TV to reflect the three states it serves. On June 1, 1986, it changed affiliations again, returning to CBS. The swap brought channel 13 in-line with sister stations WLYH in Lancaster, Pennsylvania, WTAJ-TV in Altoona, Pennsylvania, and WBNG-TV in Binghamton, New York, which had recently renewed their CBS relationships.The station was headquartered at the Radio Center Building in Huntington from its inception until 1984 when WOWK moved to a location on Fifth Avenue. Gateway merged with SJL Broadcasting in 2000. SJL sold it to West Virginia Media Holdings in 2002. After the sale to West Virginia Media, it sold its Huntington building to regional radio conglomerate Kindred Communications and moved its studio and offices to Charleston. WOWK retained a news bureau and advertising sales office for the southern portion for the market in what is now the Kindred Capital Building, and its transmitter is still located at the Milton location.
On November 17, 2015, Nexstar Broadcasting Group announced that it would purchase the West Virginia Media Holdings stations, including WOWK-TV, for $130 million. Under the terms of the deal, Nexstar assumed control of the stations through a time brokerage agreement in December 2015, with the sale of the license assets completed on January 31, 2017. Nexstar CEO Perry A. Sook was a former employee of WOWK. This made WOWK-TV reunite with former Gateway-owned sister stations WTAJ and WBNG.
On June 15, 2016, Nexstar announced that it has entered into an affiliation agreement with Katz Broadcasting for the Escape, Laff, Grit, and Bounce TV networks, bringing one or more of the four networks to 81 stations owned and/or operated by Nexstar, including WOWK-TV.
News operation
WOWK-TV airs the market's only 7 p.m. newscast. The station also airs a 5 p.m. newscast. It provided weather forecasts for WVNS-TV in Beckley–Bluefield until late 2016.On May 16, 2011, WOWK expanded its morning newscast to a 4:30 a.m. start time. It was the first station in the market, as well as in the state, to do so. The morning news expansion is a growing trend across the United States.
WOWK launched a 4 p.m. newscast titled Good Day at 4 on September 5, 2022. This is the second 4 p.m. newscast in the market.
WOWK produces a statewide evening newscast, Tonight Live at 5:30 pm, which is simulcast across all of the former West Virginia Media Holdings stations. Tonight Live is aired at 11:30 p.m. on WDVM-TV in Hagerstown, Maryland.
Historically, WOWK's newscasts have ranked third in the market, behind WSAZ-TV and WCHS-TV. Generally, WOWK and WCHS-TV are stronger in the eastern half of the market, including Charleston. However, neither station does well in the western portion, including Huntington and the Ohio and Kentucky sides of the market.
Technical information
Subchannels
The station's signal is multiplexed:| Channel | Res. | Aspect | Short name | Programming |
| 13.1 | 1080i | 16:9 | WOWKCBS | CBS |
| 13.2 | 480i | 16:9 | Mystery | Ion Mystery |
| 13.3 | 480i | 16:9 | Grit | Grit |
| 13.4 | 480i | 16:9 | Rewind | Rewind TV |
| 3.4 | 480i | 16:9 | DABL | Dabl |