WCEO


WCEO is a Regional Mexican radio station located in Columbia, South Carolina, United States. The station is licensed by the Federal Communications Commission to broadcast during daytime hours only with a power of 50,000 watts.

History

840 AM originally signed on January 1, 1994, as WCTG with a Christian/Talk format using programming from USA Radio Network. The format had failed to make a splash in the ratings and was adjusted to a secular Talk format. The station became WCEO in November 2000, but the Talk format continued. Eventually, Spanish-language programming was added on weekends under time broker agreements.
In late November 2004, WCEO briefly changed format to Adult Standards as "Sunny 840", acquiring the callsign WSCQ in the process. However, this arrangement lasted less than a month before the station changed again to Spanish Contemporary as "La Tremenda", reclaiming the WCEO call letters in the process.
WCEO must leave the air from sunset to sunrise to protect clear-channel WHAS in Louisville, Kentucky.
[Image:WCEO LaRaza840 logo.png|thumb|Previous logo]
The station is owned by Norsan Media WCEO, LLC.
Norsan Media purchased W235CH, which previously simulcast WPCO, with a translator use agreement, with the plan to simulcast WCEO.