Viewbot
A viewbot is an automated software script used to artificially inflate the view count of live streams or videos, often with the intent to deceive audiences and advertisers about the content creator's popularity. Digital media scholars have compared this practice to placing "mannequins" around a carnival ride; the artificial crowd is intended to signal excitement to passersby, thereby tricking legitimate viewers into joining the stream.
Since 2023, some streamers across two live streaming platforms, Kick and Twitch, have either been suspected or accused of viewbotting.
Background
Besides Twitch and Kick, viewbots have also been recorded to have been used on other social media platforms like YouTube, TikTok, and Instagram. In addition, viewbots have been recorded to have been used by musical artists on music streaming sites. Most of the time, viewbots are programmed to avoid being detected by advanced filters on video, streaming, and music publishing platforms. Over the years, there has been a high demand for viewbots, which has led users on the internet to make websites for the sole purpose of making downloadable or having to sell viewbots.In February 2023, online streamer and co-founder of Kick, Trainwreckstv, criticized gambling streamers for allegedly implementing bots into their viewer count while doing gambling streams. After making the accusations, Trainwreckstv vowed to fix the problem "as soon as possible" to try to help Kick's reputation, as well as his. On November 1, 2024, the CEO of Kick, Ed Craven, responded to the mass waves of streamers view-botting by saying that the Kick staff are committed to creating ideas to take action on the streamers who regularly viewbot to accomplish fairness in the streaming environment of Kick. Back in January 2018, two viewbot creators were ordered to pay nearly $1.4 million to Twitch for trademark violation, cybersquatting, unfair competition, and breach of contract as a result of the streaming service winning a lawsuit against Michael and Katherine Anjomi, as well as other defendants. Twitch filed the lawsuit earlier in 2016, alleging that the Anjomi's viewbots were causing harm to licit broadcasters by decreasing their discoverability.
On August 14, 2024, the Federal Trade Commission (FTC) of the U.S. government announced a ruling that would combat fake reviews and fake social media indicators, which includes review suppression and view-botting. The ruling is supposed to crack down on content creators who get caught buying fake views and/or followers to enable their results for commercial reasons. The ruling was kicked in on October 13, 2024.
On July 28, 2025, Twitch implemented new detection measures which resulted in an estimated 24% drop in viewership across the platform over a three-day period. According to P.B. Berge, a digital humanities scholar, these bots do more than just inflate numbers; they degrade the social experience of streaming by flooding chats with "robot-like replies," which can frustrate legitimate community members attempting to engage with the creator.
Suspected and confirmed viewbotters
Kick
N3on
In December 2023, during a live stream, N3on would be looking at and reading his chat. Out of nowhere, hundreds of bot accounts entered his stream and started to display the same comments and links. N3on reacted in shock and spoke out of confusion on how his chat was moving at a fast speed. After the incident, fans and viewers started accusing him of view-botting, as well as implementing bots into his chat.On September 18, 2024, a clip from a live stream surfaced of a Kick staff member confirming that N3on's average view count was not accurate. The staff member also revealed that at one point, N3on would average about 36,000 viewers, and then would average about 90,000 viewers in a short amount of time. N3on responded to the staff member by denying the accusations and insulting his critics for allegedly downplaying his success.
In the month of October 2024, N3on reached more than 21 million hours watched, surpassing streamers like HasanAbi and Adin Ross combined. This rapid rise led people to question whether the hours watched were real or was the result of N3on implementing bots into his view count.