Unitel Santa Cruz


Unitel Santa Cruz is the Unitel owned-and-operated station for the city of Santa Cruz de la Sierra. The station generates the network's national programming.

History

The station started broadcasting as Teleoriente in February 1987. The station had small facilities, but had the ambitions to overcome limitations in the human resources and broadcasting sectors. Teleoriente consolidated its position as a local television station when, in 1991, it affiliated with Red ATB, enabling its programs to be seen in seven of the nine departments of Bolivia. In 1993, the station introduced a new building, which as of 2008 was still in use.
In September 1997, the rift caused the station to generate a new network, Unitel, the new channel was officially launched via satellite and shortly thereafter it obtained national coverage. The station digitized its equipment in April 2007, alongside Unitel La Paz.

Programming

Original

  • Telepaís
  • La Revista
  • La Batidora
  • Señor Cine
  • Señor Cine Premier
  • Cine Mágico
  • ''Cine Aventura''

Acquired

Sports events