The Strategy Paradox


The Strategy Paradox is a business strategy book by author Michael E. Raynor, who is the Distinguished Fellow with Deloitte Research. The Strategy Paradox was published in 2007 by Currency/Doubleday. It was named a top ten book of 2007 by BusinessWeek, and a top five strategy book of 2007 by Strategy+Business.

Synopsis

The Strategy Paradox, the title and focus of the book sets up a ubiquitous but little-understood tradeoff. The tradeoff is that most strategies are built on specific beliefs about an unpredictable future, but current strategic approaches force leaders to commit to an inflexible strategy regardless of how the future might unfold. It is this commitment to uncertainty that is the cause of "the strategy paradox."

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