Daily Bugle
The Daily Bugle is a fictional New York City tabloid newspaper appearing as a plot element in American comic books published by Marvel Comics. The Daily Bugle is a regular fixture in the Marvel Universe, most prominently in Spider-Man comic titles and their derivative media. The newspaper first appeared in the Human Torch story in Marvel Mystery Comics #18. It returned in Fantastic Four #2, and its offices were first depicted in The Amazing Spider-Man #1.
The Daily Bugle was first featured on film in the 2002 film Spider-Man. The fictional newspaper is meant to be a pastiche of both the New York Daily News and the New York Post, two popular real-life New York City tabloids. The outlet appears in Sam Raimi's [Spider-Man (2002 film series)|Spider-Man trilogy], Marc Webb's The Amazing Spider-Man duology and Sony's Spider-Man Universe. The agency is reimagined as a sensationalist news website in the Marvel Cinematic Universe List of [Marvel Cinematic Universe films|films] Spider-Man: Far From Home and Spider-Man: No Way Home, the SSU film Venom: Let There Be Carnage, and the web series The Daily Bugle, headlined by J. K. Simmons and Angourie Rice as J. Jonah Jameson and Betty Brant. An alternate version of the web series hosted by Nicque Marina was featured in promotional material for the SSU film Morbius.
Publishing history
The Daily Bugle is featured prominently in many Marvel Comics titles, especially those in which Spider-Man is the lead character. In 1996, a three-issue limited series was printed.Since 2006, Marvel has published a monthly Daily Bugle newspaper reporting on the company's publications and authors. Marvel earlier used the newspaper format to promote Marvel's crossover events Civil War and House of M—reporting on storyline events as if the comic book Daily Bugle had come to life. Marvel restored this promotional function for the 2007 death of Captain America.
Fictional History
The Daily Bugle was founded in 1898 and has been published daily ever since. The Daily Bugle is printed in tabloid format like its rival the Daily Globe. The editor and publisher of the Bugle, J. Jonah Jameson, began his journalistic career as a reporter for the Bugle while still in high school. Jameson purchased the then-floundering Bugle with inheritance funds, from his recently deceased father-in-law and turned the paper into a popular success. Other magazines published from time-to-time include the revived Now magazine and the now-defunct Woman magazine, edited by Carol Danvers.J. Jonah Jameson, Inc. purchased the Goodman Building on 39th Street and Second Avenue in 1936 and moved its entire editorial and publishing facilities there. Now called the Daily Bugle Building, the office complex is forty-six stories tall, and is capped by the Daily Bugle logo in letters on the roof. There are loading docks in the rear of the building, reached by a back alley. Three floors are devoted to the editorial office of the Bugle and two sub-basement levels to the printing presses, while the rest of the floors are rented.
The newspaper is noted for its anti-superhero slant, especially concerning Spider-Man, whom the paper constantly smears as a part of its editorial policy. However, the Editor-in-Chief, "Robbie" Robertson, the only subordinate to Jameson who is not intimidated by him, has worked to moderate it. More positively, the newspaper has also published important exposés of political corruption and organized crime in the city, and also takes a strong stance in favor of mutant rights, which has led to its being targeted by various criminals and hate groups.
Due to declining circulation, Jameson has conceded to Robertson's objections and has created a special feature section of the paper called The Pulse, which focuses on superheroes. In addition, the paper also intermittently ran a glossy magazine called Now Magazine.
Soon after the team's formation, the New Avengers decided to strike a deal with Jameson regarding exclusive content in exchange for removing the strong anti-Spider-Man sentiment from the newspaper, to which Jameson agreed. Merely one day later, Jameson broke the spirit of his agreement with Iron Man, using the headline "a wanted murderer, an alleged ex-member of a terrorist organization ''and a convicted heroin-dealer are just some of the new recruits set to bury the once good name of the Avengers," but refraining from attacking Spider-Man. This prompted Jessica Jones to sell the first pictures of her newborn baby to one of the Bugles competitors instead.
In the first issue of Runaways (vol. 2), Victor Mancha states in an exchange about Spider-Man that "The only people who think he's a criminal are Fox News and the Daily Bugle. And the Bugle is, like, the least respected newspaper in New York City." The paper's major named competitors are the Daily Globe, which implicitly takes a more balanced look at superheroes, [|Front Line], run by EIC Ben Urich and Sally Floyd, and The Alternative. After Peter Parker revealed that he is Spider-Man and the Bugle planned to sue him for fraud, the paper itself was put on the defensive with front page accusations from the Globe of libeling the superhero.
The adventures of the staff of the newspaper beyond Peter Parker have been depicted in two series, Daily Bugle and The Pulse''.
''The DB''
After Jameson suffered a near-fatal heart attack, his wife sold the Bugle to rival newspaper man Dexter Bennett, who changed the name to The DB!, and transformed it into a scandal sheet. Since after Brand New Day no one knows the secret identity of Spider-Man anymore, the animosity between Jameson and Parker is retconned as a simple financial question, with Jameson's heart attack coming right after a monetary request from Peter.The reputation of the DB! since the mention in Runaways has plummeted downward because of the new, scandalistic angle Bennett gives it. Several reporters unwilling, or refusing the new course, like Peter himself, are forced to go away, finding a new safe haven in the Front Line, the only magazine willing to accept people that were fired by Bennett, pursuing a scorched earth policy over them.
The villain Electro targeted Dexter Bennett because of a government bailout plan for the financially strapped paper. Spider-Man intervened, and during a battle inside the DB! offices, the entire building was demolished, bringing an end to the newspaper as well.
''Front Line''
Front Line was a newspaper founded and run by Ben Urich and Sally Floyd. The organization was formed in Civil War: Front Line #11 as Frontlines.com. The newspaper appeared in the miniseries World War Hulk: Front Line and Siege: Embedded. Originally it was not competitive with the Daily Bugle while Jameson was still in charge, but it became an alternative view to The DB! once Bennett took control.Reborn
Sometime after the DB!s destruction, Jameson, now the mayor of New York, cashed in the DB! shares that he acquired from Bennett and gave the money to Robbie Robertson. Jameson asked Robertson to remake Front Line into the new Daily Bugle.Fictional staff members
Current
- Betty Brant, Secretary
- Abner Abernathy
- Tom Amos – Named but yet to be seen
- Alejandro Arbona – based on an actual person
- Johanna Audiffred
- Connor Austen – attended SHIELD press conference
- Chris Baiocchi – interviewed Tony Stark
- John Barber
- Ron Barney – Named but yet to be seen.
- Joe Bazooka – Named but yet to be seen.
- Noel Beckford
- Aaron "Abe" Benerstein
- Mike Berino Bering – Named but yet to be seen.
- Miriam Birchwood – Attended Reed and Sue Richards' wedding.
- Phil Bostwich – Named but yet to be seen.
- Tom Brevoort – based on actual person
- Kenny Brown
- Blaine Browne
- Isabel "Izzy" Bunsen
- Ed Brubaker – based on actual person, co-wrote report of Captain America's assassination with Kat Farrell.
- Dan Buckley
- Marge Butler
- Harrison Cahill
- Ken Clarke
- George Clum
- Ksitigarbha "Miss Kay" Cohn
- Peggy Collins
- Cole Cooper
- Kathryn "Kate" Cushing
- Vickie Danner
- Peter David – based on actual person
- Dan Davis
- Albert Jack Dickinson
- Nick Dillman
- Herman Donaldson
- Kim Drunter
- Rich DuFour
- Sam Dunne
- Anthea Dupres
- Edwin E. Edwards
- Ken Ellis – dubbed the Scarlet Spider... the Scarlet Spider.
- Christine Everhart
- Steve Epting – Based on the comic book artist
- Mark Ewing – Investigated the alleged conspiracy involving the group Control
- Samuel Exmore
- Tony Falcone
- Debby Ferraro
- Nicholas Finch
- Bob Fisck – interviewed Valerie Cooper
- Sid Franken
- Colm Glover – Named but yet to be seen
- Tim Gluohy – Named but yet to be seen.
- Melvin Gooner
- Glory Grant
- Justin Gray – based on actual person
- Marc Guggenheim – based on actual person
- Banning Gumpart
- Toni Harris
- Matt Hicksville – Named but yet to be seen
- David Hine
- Jean-Paul Hoffman
- Russ Holmes
- Edward Holt
- Matt Idelson – Named but yet to be seen
- Max Igoe
- Frank Janson
- Hal Jerkins
- Bud Johnson
- Charles Jones
- Richard Jones (Phantom Reporter) – offered a job as a reporter
- David L. Kanon
- Richard "Dick" Katrobousis
- Steve Keene
- Samuel Kingston – offered Phantom Reporter a job because of his "unique" perspective.
- Lee "Your Man at the Bugle" Kirby, based on actual persons
- Richard "Andy" Lessman
- Yusef Lichtenstein
- Maggie Lorca
- Nick Lowe
- Judy Lumley
- Karen Lynch
- Eileen Lutomski
- Ann MacIntosh
- Jerome Maida
- Midge Marder
- Ralfie Markarian
- Michael Marts – Named but yet to be seen
- Tom Marvelli
- Mike Mayhew
- Maggie McCulloch
- Jim Mclaughlin
- Patrick McGrath – Based on a real person
- Joy Mercado – A tough, intelligent, sassy investigative reporter, a friend of Peter Parker who may suspect he is really Spider-Man.
- Clifford Meth – interviewed Tony Stark and Wasp
- Dawn Michaels
- Harvey Michaelson
- Kirk Morello – interviewed Misty Knight & Colleen Wing
- Daniel Morton
- Terry Morrow
- Danny Nasimoff
- Jim Nausedas
- Ben O'Malley – wrote article on Super-Hero imitation
- Sean O'Reilly
- Marge O'Toole
- Bill Oakley
- Jan Parsec – Named but yet to be seen
- Trevor Parsons
- Victor Paunchilito
- Victor Pei
- Suzie Pelkey
- Ryan Penagos – based on actual person, interviewed Tony Stark and David Purdin.
- Robert Pitney
- Bill Price
- Gus Qualen
- Joe Quesada – based on actual person
- David Rabinowitz
- Ralph Reddin
- Brian Reed – based on actual person
- Carl Reed-Duxfield
- Tony Reeves
- Patrick Reynolds
- Jim Richardson
- Kim Robinson
- Bill Rosemann – based on actual person
- Fabio Rossi
- Mike Sangiocomo
- Andy Schmidt – based on an actual person
- Cory Sedlmeier – based on actual person
- Arnold Sibert – became involved in opposing a plot of Mysterio
- Joe Sidesaddle – Named but yet to be seen
- Warren Simons – based on actual person
- Sanjay Sinclair
- Dan Slott – based on actual person
- Charles "Charley" Snow
- John Snow
- Jeff Stern
- J. Michael Straczinski – based on actual person, worked for the Marvel Comics universe version of Marvel Comics.
- Jeff Suter – based on actual person
- Bill Tatters – Named but yet to be seen
- Leila Taylor
- Duke Thomas
- Wendy Thorton
- Maury Toeitch – Named but yet to be seen
- Reginald Lance Toomey
- Dilbert Trilby
- Charlie Verreos
- Bill Webb
- David Weiss
- Sydney Weiss
- Zeb Wells – based on actual person
- Jill Whyte-Blythe
- Sarah Williams
- Spence Williams
- Richard Wormly
- Bill Xanthis
- Angela Yin – Sister of the criminal Dragonfly
- Callum Broom
- Mickey Zimmer
- '''Lester'''
Former
- Dexter Bennett
- J. Jonah Jameson
- Joseph "Robbie" Robertson – Presently the Editor-in Chief for Frontline.
- Nick Bandouveris – Killed by Bastion; his murder is the reason JJJ didn't take the Xavier files from Bastion
- Lance Bannon – killed by F.A.C.A.D.E.
- Eleanore Arlene Brant – Betty's mother; put into a coma
- Meredith Campbell
- Jack "Flash Gun" Casey
- Jacob Conover – In jail after being revealed to be the criminal Rose
- Ethan Edwards (Virtue/Tiller/Moral-Man)
- Katherine "Kat" Farrell
- Ian Fate
- Thomas Fireheart (the Puma)
- Frederick Foswell – Got fired from the Bugle then rehired again; he later dies saving Spider-Man
- Phil Fox – deceased
- Cliff Garner – formerly of the Air Force, investigated the possible conspiracy of Control, slain by co-conspiracy theorist General Edward Harrison
- Simon J. Goodman – publisher in the 1940s, name is probably a reference to Martin Goodman, first publisher of Marvel Comics.
- William Walter Goodman
- Irving Griffin
- Derek Gratham
- unknown female reporter – Mystique in disguise, seen working as a Daily Bugle reporter in X-Factor
- Amber Grant – made Peter Parker envious of her ability to tell off Jameson and still sell to him; current status unknown
- Jeffrey Haight – former boyfriend of Anna Kefkin, made alliance with Dr. Octopus in desperate effort to gain a front-page photograph. Sent to prison for assisting in Dr. Octopus' escape.
- Walter "Old Man" Jameson – Mistakenly assumed to be JJJ's father, David Jameson.
- Jessica Jones – Resigned after Jameson trashed then-boyfriend, Luke Cage in an article about the New Avengers
- Nick Katzenberg – died of lung cancer
- Terri Kidder – killed by the Green Goblin
- Simon LaGrange – fired
- Ned Leeds (Hobgoblin) – killed by the Foreigner's men
- Sean Lowe
- Laurie Lynton
- Jeff Mace (Patriot/Captain America)
- James Jonah "JJ" McTeer – deceased
- Irene Merryweather – freelance and then became salaried, Fired
- Mary Morgan (Miss Patriot)
- Glorianna O'Breen – deceased
- Norman Osborn (Green Goblin) – Bought then lost control of the Bugle
- Peter Parker : Fired for refusing to accept Dexter Bennett's way of doing business. Presently works as a freelance photographer for the "Frontline".
- Jess Patton – Killed and body taken over by the Thousand
- Addie Pinckney – status unknown, was elderly when depicted.
- Armando Ruiz – deceased
- Christine Ryan – resigned
- Chuck Self – Handcuffed himself to the Punisher to get a story; died from falling into a woodchipper
- Phil Sheldon – Retired after the death of Gwen Stacy
- Gabriel Simms – deceased
- C. Thomas Sites
- Paul Swanson – fired
- Ben Urich – Resigns after the Civil War and creates Frontline.
- Phil Urich ; fired after secret identity was exposed. – Currently working in LA with the Loners
- Lynn Walsh
- William "Billy" Walters – Left the Bugle to care for his aging mother.
- Norah Winters ; fired due to affiliation with Phil Urich after his secret identity was exposed.
- Ray Rothman – fired by J. Jonah Jameson for viewing article.
Reception
Accolades
- In 2019, CBR.com ranked the Daily Bugle 2nd in their "Top 10 Fictional Marvel Companies" list.
Impact
- The Daily Bugle appears on a newspaper in the 1977 horror movie Death Bed: The Bed That Eats.
Other versions
Age of Apocalypse
In the Age of Apocalypse timeline, the Daily Bugle is a clandestine paper run by humans meant to inform the public about the secrets of Apocalypse, here the tyrannical ruler of North America. This Daily Bugle is run by Robbie Robertson, who is killed by a Brood-infected Christopher Summers, leaving the status of the paper unknown.Amalgam Comics
The Gotham Bugle appears in the Amalgam Comics world. Similar to the mainstream Daily Bugle, employees include J. Jonah White, Jimmy Urich, Tana Moon, Jack Ryder and Spider-Boy. In this world, the Gotham Bugle regularly produces cover stories revolving around Spider-Boy's love life.''1602''
In the Marvel 1602 setting, Jameson is publisher of the first "news-sheet" in the New World; the Daily Trumpet.''House of M''
In this alternate reality, the Daily Bugle exists mostly as a propaganda machine for the ruling mutant hierarchy. Stories can be and are repressed if they are not favorable enough to mutants. In this reality, a blue-skinned woman named Cerena Taylor is the editor-in-chief. Other staff members include Bugman, Jacob Guntherson, and Triporter.Ultimate Marvel
In the Ultimate Marvel universe, the Bugle is much the same as in the 616 version. The main difference is that Peter Parker is not employed as a photographer, but works on the newspaper's website after Jameson sees him assist with a problem. The newspaper plays less of a role in Ultimate Spider-Man than it did in the comics portraying the equivalent period of the 616 Spider-Man's career. Peter frequently implies that he does not spend much time there. After the events of Ultimatum, the Daily Bugle, much like the rest of New York, was heavily damaged. Instead of a full rebuild, the Bugle was made into an online newspaper and blog.Ultimate Universe
In the Ultimate Universe, the Daily Bugle is owned by Wilson Fisk who is loyal to the Maker and his council. J. Jonah Jameson and Ben Parker were depicted as employees of the Daily Bugle until they resigned upon being disgusted at nobody wanting to investigate Tony Stark's "attack on New York City", opting to instead start their own journalism company, The Paper.In other media
Television
- The Daily Bugle appears in Spider-Man.
- The Daily Bugle appears in The Amazing Spider-Man.
- A Daily Bugle newspaper appears in the Spider-Woman episode "The Kongo Spider".
- The Daily Bugle appears in Spider-Man: The Animated Series. This version of the Bugle has a sister program called J3 Communications, a broadcasting station hosted by J. Jonah Jameson.
- A Daily Bugle newspaper appears in the X-Men: Evolution episode "On Angel's Wings".
- The Daily Bugle appears in Spider-Man: The New Animated Series.
- A parody of the Daily Bugle appears in a skit called "The X-Play Bugle", with Adam Sessler as the editor-in-chief, in the X-Play episode "Spider-Man 3".
- The Daily Bugle appears in The [Spectacular Spider-Man (TV series)|The Spectacular Spider-Man]. Similar to the depictions seen in the Sam Raimi film trilogy and the Marvels, this version of the newspaper is also housed in the Flatiron Building.
- The Daily Bugle appears in The Avengers: Earth's Mightiest Heroes episode "Along Came a Spider...".
- The Daily Bugle appears in Ultimate Spider-Man. This version is called Daily Bugle Communications, which serves as a television news outlet, with J. Jonah Jameson as its most prominent anchorman.
- * The Daily Bugle appears again in Avengers Assemble.
- * The Daily Bugle appears again in Hulk and the Agents of S.M.A.S.H..
- The Daily Bugle appears in Marvel's Spider-Man.
- A parody of the Daily Bugle called the Daily Guardian appears in the Guardians of the Galaxy episode "Black Vortex, Part 1".
- A Daily Bugle newspaper appears in the X-Men '97 episode "To Me, My X-Men".
Film
- The Daily Bugle appears in Spider-Man, Spider-Man 2, and Spider-Man 3, all directed by Sam Raimi. This version is housed in the Flatiron Building like in the Marvels miniseries, with J. Jonah Jameson as the editor in-chief, Robbie Robertson as associate editor, and Betty Brant, Peter Parker, and Eddie Brock as employees. One Bugle employee who appears exclusively in the films is Hoffman, who serves as comic relief and is frequently harassed by Jameson.
- The Daily Bugle appears in The Amazing Spider-Man and The [Amazing Spider-Man 2 (2014 film)|The Amazing Spider-Man 2], both directed by Marc Webb. This version of the company is a newspaper outlet and television station. Additionally, a Daily Bugle blog was hosted on Tumblr, where promotional material was posted as in-universe articles.
- The Daily Bugle appears in a flashback depicted in Spider-Man: Into the Spider-Verse.
- The Daily Bugle appears in films set in Sony's Spider-Man Universe.
Marvel Cinematic Universe
Video games
- The Daily Bugle appears as a stage in Marvel Super Heroes.
- The Daily Bugle appears in X-Men: Mutant Academy 2.
- The Daily Bugle appears in Spider-Man.
- The Daily Bugle appears in Spider-Man 2: Enter: Electro.
- The Daily Bugle appears in Spider-Man film tie-in game.
- The Daily Bugle appears in the Spider-Man 2 film tie-in game.
- The Daily Bugle appears as a stage in Marvel Nemesis: Rise of the Imperfects.
- The Daily Bugle appears in Ghost Riders challenge mode.
- The Daily Bugle appears as a landmark in the Spider-Man 3 film tie-in game.
- The Daily Bugle appears in The Incredible Hulk.
- The Daily Bugle appears in Spider-Man: Web of Shadows.
- The Daily Bugle appears as a stage in Marvel vs. Capcom 3: Fate of Two Worlds and Ultimate Marvel vs. Capcom 3.
- Daily Bugle Communications appears in Disney Infinity: 2.0.
- A Marvel Noir-inspired version of the Daily Bugle appears in Marvel Super Heroes 2">Marvel Super Heroes (video game)">Marvel Super Heroes 2.
- The Daily Bugle appears in Marvel's Spider-Man.
- The Daily Bugle appears in Fortnite.
- The Daily Bugle appears in Marvel Snap.
Miscellaneous
- An unrelated Daily Bugle appears in the untelevised DC Comics-related pilot The Adventures of Superpup.
- The Daily Bugle appears in the Broadway musical Spider-Man: Turn Off the Dark.