StarTimes GO
StarTimes GO is an African integrated e-shopping platform created by the media group StarTimes.
StarTimes GO operates three retail models that are integrated into a single platform.
History
StarTimes GO was launched during the COVID-19 pandemic in Uganda and Kenya as a home shopping service combining a television show, an online shopping platform and a call center service to offer StarTimes subscribers a safe way to do their shopping without having to leave their home.Quickly, StarTimes GO expanded to neighboring countries and by September 2020 the service was available in 11 sub-Saharan African countries.
On 1 September 2020, StarTimes officially launched the StarTimes GO TV channel as a free-to-air shopping channel in Uganda, Kenya and Nigeria.