Rowson's Reserve


Rowson's Reserve is a brand of Indian whisky, owned by Diageo, and launched on 3 October 2011. It is a blend of Indian grain whisky and aged Scotch whisky.
Rowson's Reserve's main competitors are Pernod Ricard's Blenders Pride and United Spirits Limited's Signature.

History

Rowson's Reserve was launched on 3 October 2011 in Maharashtra, Haryana, Punjab and Karnataka. The launch marked Diageo's return to the Indian Made Foreign Liquor market, in which it had been inactive since 2002.