Lucy Bella Earl


Lucy Bella Simkins is a British teacher of English as a foreign language and the creator of the educational channel 'English with Lucy' on YouTube. She was given the British Council ELTon Award for Innovation in English language teaching in 2017 and the Entrepreneurial Award by the University of Westminster in 2018.
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YouTube career

Lucy Bella Earl studied at the University of Westminster, from which she graduated in 2016 with a BA in Marketing Communications. As part of the Erasmus programme, she studied in Madrid, Spain. In Seville, she qualified to teach English as a foreign language and started working in her new profession.
In 2016, in her final year of university, Earl launched her educational YouTube channel ‘English with Lucy’. Within its first year of operation, the channel was followed by 100,000 viewers and she decided to focus on turning it into a full-time job and business.
In 2018, the channel's followers exceeded one million, and the University of Westminster gave her the Entrepreneurial Award for her online activities. Earl is an entrepreneur, and has been called an edutuber. She deals with various aspects of the English language and culture.
The channel has been featured by The Times, ITV News, BBC News, Business Insider, and Tages-Anzeiger Panorama.
The content of the channel has been explored in academic research, i.e. in Indonesia: at the Maulana Malik Ibrahim State Islamic University Malang, at the Universitas Muhammadiyah Jakarta in Jakarta, at the Universitas Islam Negeri Raden Mas Said Surakarta in Surakarta, and at the Jagiellonian University in Poland and recommended to learners of English.

Awards