KCWT-CD


KCWT-CD is a low-power, Class A television station licensed to McAllen, Texas, United States, serving the Lower [Rio Grande Valley] as an affiliate of The CW Plus. The station also carries non-commercial PBS programming on its fourth subchannel. KCWT-CD is owned by Entravision Communications alongside Harlingen-licensed Fox affiliate KFXV, channel 60, McAllen-licensed Univision affiliate KNVO, and Class A UniMás affiliate KTFV-CD. The stations share studios on North Jackson Road in McAllen, while KCWT-CD's transmitter is located in La Feria, Texas.
Previously, KCWT was a low-power translator of KXFX-CA and KTFV-CA. Entravision has held the rights to The CW in the market since 2007 on several stations; previous to that, it aired on a cable-only affiliate, "KMHB".

History

Until 2014, KCWT broadcast on analog channel 30. KCWT launched a digital feed on RF channel 23 that March; however, the station maps to virtual channel 21, as nearby Mexican station XHAB-TDT in Matamoros, Tamaulipas, whose digital broadcasts use RF channel 30, also mapped to virtual channel 30 rather than its analog channel 7. Even before then, KCWT, as had previous CW affiliate KSFE-LD, has long branded as "CW 21" in reflection of its channel 21 slot on area cable systems.
After sister station XHRIO-TDT ceased operations on December 31, 2021, KCWT became the sole CW+ affiliate in the Rio Grande Valley.

Technical information

Subchannels

The station's signal is multiplexed:
ChannelVideoAspectShort nameProgramming
21.11080i16:9KCWT-DTRio Grande Valley CW 21
21.3480i16:9LaffLaff
21.41080i16:9PBSPBS