Genies, Inc.
Genies is an American AI avatar and companion company founded by Akash Nigam. Genies' consumer apps and tools allow users to create fully personalized AI avatars to be used in apps and games. Genies offers a software development kit enabling developers, brands and talent to create a branded avatar experience and online marketplaces.
History
Nigam founded a company called Blend, which made a mobile app for college students that gifted items in exchange for sharing photos. The co-founders received an acquisition offer but declined. Shortly after, the pair began using much of Blend's proprietary technology to build Genies. The company also with talent agencies to create digital versions of its clients.In March 2022, then-former Disney CEO Bob Iger joined the board of the company.
In August 2022, the company released its storefront, “The Warehouse.” The storefront will be open on Dapper Labs’ Flow blockchain and allows users to download the Genies Studio app to create their own avatars and buy digital fashion items to dress them.
In 2023, Genies created a software development kit aimed at gamers.
Genies have been adopted by celebrities such as Justin Bieber, Russell Westbrook, and Shawn Mendes.
In 2024, Genies unveiled its Avatar Framework, which supports customizable avatars, fashion, and props.
In 2025, Genies partnered with Unity to bring AI avatars and UGC tools to developers.
in 2025, Genies Launches Avatar Creation Tools for Celebrities and Talent Agencies