GenZe (company)
Mahindra GenZe, doing business as GenZe and also known as GenZe by Mahindra, was a brand of electric bicycles and scooters. It was a subsidiary of the Mahindra Group of India.
History
In 2013, GenZe introduced their first electric bicycle and electric scooter. The name GenZe was short for Generation Zero Emissions, which was a reference to their products being zero-emissions vehicles.Operations
GenZe operated as a subsidiary of the Mahindra Group. Its headquarters were located in Fremont, California. GenZe's products were manufactured, hand-assembled, and road-tested in Ann Arbor, Michigan.In June 2020, it was announced that GenZe would be closing down its operations.