Fore Coffee
PT Fore Kopi Indonesia, operating under the business name Fore Coffee, is an Indonesian coffee house company. Founded in 2018, the company is an expansion of Otten Coffee, a coffee bean and machine retail business established by Robin Boe and Jhoni Kusno. Starting from a small booth on the second floor of the Otten Coffee store on Jalan Senopati, Jakarta, Fore Coffee now has more than 210 outlets across Indonesia.
History
The history of Fore Coffee is closely tied to Otten Coffee, a company specializing in selling coffee beans and machines, founded by Robin Boe in 2012, with its first store located in Robin's hometown, Medan. Otten Coffee was funded by
Product
Fore Coffee uses Arabica beans curated from Gayo, Toraja, and West Java for all its coffee. One of the company's best-selling products is the Butterscotch Sea Salt Latte, a type of latte that combines butterscotch with sea salt foam. Moreover, Fore Coffee offers non-coffee beverages such as tea and chocolate, as well as food like sandwiches. In its operations, the company relies on Orchestrale and Kees Van Der Westen espresso machines and Mazzer coffee grinders. The coffee-making equipment and beans used by Fore Coffee are also commercially sold by Otten Coffee. To promote its brand, Fore Coffee has collaborated with several renowned artists and creators, such as Olivia Lazuardy in the creation of the Rose Latte and Vidi Aldiano for the launch of ''The Classic Treasure Series.''