Finding and Using Ambiguity to Search for Innovation Opportunities


Finding and Using Ambiguity to Search for Innovation Opportunities is a scholarly work, published in 2018 in ''Design Management Journal''. The main subjects of the publication include value, creativity, design thinking, computer science, knowledge management, ambiguity, system dynamics, and scope. The article proposes that an understanding of ambiguity is needed to harness its capabilities in finding innovative opportunities.

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