2010–11 Eredivisie

The 2010–11 Eredivisie is the 55th season of Eredivisie since its establishment in 1955. It began on 6 August 2010 with the first matches of the season and ended on 29 May 2011 with the last matches of the European competition and relegation playoffs. FC Twente were the reigning champions, having won their first Dutch championship the previous season. A total of 18 teams took part in the league.
Ajax won their 30th title after beating FC Twente 3–1 on 15 May 2011.

Teams

RKC Waalwijk were directly relegated to the 2010–11 Eerste Divisie at the end of last season after finishing the season at the bottom of the table, ending one season at the highest division of Dutch football. They were replaced by 2009–10 Eerste Divisie champions De Graafschap, who return to the Eredivisie after one season.
Sparta Rotterdam were also relegated at the end of the promotion/relegation playoff tournament, as they lost their two-legged play-off against city rivals Excelsior on away goals. Sparta hence completed a 5-year stint in the league, while Excelsior played for the first time at the top level in 2 years. In contrast, Willem II retained their Eredivisie spot after beating Go Ahead Eagles after extra time of the return leg.

Club	Location	Kit maker	Shirt Sponsor	Venue	Capacity
ADO Den Haag	The Hague	Hummel	Fit For Free Fitnesscentra	Kyocera Stadion	15,000
Ajax	Amsterdam	Adidas	Aegon	Amsterdam ArenA	52,960
AZ	Alkmaar	Quick	Afas Software	AZ Stadion	17,150
Excelsior	Rotterdam	Masita	DSW Zorgverzekeraar	Woudestein	3,527
Feyenoord	Rotterdam	Puma	ASR	Stadion Feijenoord	48,750
De Graafschap	Doetinchem	kwd	Centric	De Vijverberg	12,600
Groningen	Groningen	Klupp	Noordlease	Euroborg	22,700
Heerenveen	Heerenveen	Jako	Unive	Abe Lenstra Stadion	27,000
Heracles Almelo	Almelo	Jako	Ten Cate	Polman Stadion	8,500
NAC Breda	Breda	Klupp	Sunweb Vakanties	Rat Verlegh Stadion	19,000
NEC	Nijmegen	Nike	Curaçao	Stadion de Goffert	12,470
PSV	Eindhoven	Nike	Philips	Philips Stadion	35,250
Roda JC	Kerkrade	Diadora	Accon AVM	Parkstad Limburg Stadion	19,500
Twente	Enschede	Diadora	Arke	De Grolsch Veste	30,100
Utrecht	Utrecht	Kappa	Phanos Bank of Scotland	Stadion Galgenwaard	24,426
Vitesse Arnhem	Arnhem	Klupp	Afab	GelreDome	28,000
VVV-Venlo	Venlo	Masita	Seacon	De Koel	8,000
Willem II	Tilburg	Masita	Pondres	Koning Willem II Stadion	14,637

League table

Play-offs

European competition

The teams placed fifth through eighth compete in a play-off tournament for one spot in the second qualifying round of the 2011–12 UEFA Europa League.

Relegation

Excelsior and VVV-Venlo joined the Eerste Divisie-teams for the playoffs, after finishing 16th and 17th in the Eredivisie.

Round 3

VVV-Venlo and Excelsior will play in 2011–12 Eredivisie.

Top goalscorers

Source:,,

Pos.

Player

Club

Goals

Attendances

Source:

No.	Club	Average	Change	Highest
1	AFC Ajax	47,316	-2,9%	51,738
2	Feyenoord	42,559	-3,3%	47,500
3	PSV	33,494	-0,3%	34,400
4	sc Heerenveen	25,800	0,4%	26,100
5	FC Twente	23,803	0,7%	24,200
6	FC Groningen	21,909	0,4%	22,990
7	FC Utrecht	20,085	-4,8%	24,500
8	NAC Breda	18,408	11,1%	19,000
9	AZ	16,345	-1,0%	16,851
10	SBV Vitesse	15,081	-11,2%	20,860
11	Roda JC	14,325	-3,1%	18,936
12	ADO Den Haag	13,172	12,1%	15,000
13	NEC	12,291	-0,6%	12,500
14	De Graafschap	11,972	14,1%	12,580
15	Willem II	11,421	-10,9%	13,500
16	Heracles Almelo	8,462	0,0%	8,500
17	VVV-Venlo	7,571	1,4%	8,000
18	SBV Excelsior	3,321	70,4%	3,624