Elsa Schiaparelli


Elsa Schiaparelli was an Italian fashion designer from an aristocratic background. She created the house of Schiaparelli in Paris in 1927, which she managed from the 1930s to the 1950s. Starting with knitwear, Schiaparelli's designs celebrated Surrealism and eccentric fashions. Her collections were famous for unconventional and artistic themes like the human body, insects, or trompe-l'œil, and for the use of bright colors like her "shocking pink".
Schiaparelli famously collaborated with Salvador Dalí and Jean Cocteau. Along with Coco Chanel, her greatest rival, she is regarded as one of the most prominent European figures in fashion between the two World Wars. Her clients included the heiress Daisy Fellowes and actress Mae West.

Early life

Elsa Luisa Maria Schiaparelli was born at the Palazzo Corsini, Rome. Her mother, Giuseppa Maria de Dominicis, was a Neapolitan aristocrat. Her father, Celestino Schiaparelli, a Piedmontese, was an accomplished scholar with multiple areas of interest. His studies focused on the Islamic world and the era of the Middle Ages and he was, in addition, an authority on Sanskrit and a curator of medieval manuscripts. He also served as Dean of the Sapienza University of Rome, where Schiaparelli would herself later go on to study philosophy. His brother, astronomer Giovanni Schiaparelli, had discovered the so-called canali, or Martian canals, and the young Schiaparelli often studied the heavens with her uncle. A cousin of the brothers, Ernesto Schiaparelli, was a noted Egyptologist who discovered the tomb of Nefertari and was Director of the Museo Egizio in Turin.
The cultural background and erudition of her family members served to ignite the imaginative faculties of Schiaparelli's impressionable childhood years. She became enraptured with the lore of ancient cultures and religious rites. These sources inspired her to pen a volume of poems titled Arethusa based on the ancient Greek myth of the hunt. The content of her writing so alarmed the conservative sensibilities of her parents that they sought to tame her fantasy life by sending her to a convent boarding school in Switzerland. Once within the school's confines, Schiaparelli rebelled against its strict authority by going on a hunger strike, leaving her parents with no alternative but to bring her home again.
Schiaparelli was dissatisfied by a lifestyle that, whilst refined and comfortable, she considered cloistered and unfulfilling. Her craving for adventure and exploration of the wider world led to her taking measures to remedy this, and when a friend offered her a job caring for orphaned children in an English country house, she saw an opportunity to leave. The placement, however, proved unsuitable to Schiaparelli, who subsequently planned a return to the stop-over city of Paris rather than admit defeat by returning to Rome and her family.

Marriage

Schiaparelli fled to London to avoid the certainty of marriage to a persistent suitor, a wealthy Russian whom her parents favored and for whom she herself felt no attraction. In London, Schiaparelli —who had held a fascination for psychic phenomena since childhood— attended a lecture on theosophy. The lecturer that night was Willem de Wendt, a man of various aliases who was also known as Willie Wendt and Wilhem de Kerlor. He was reported to have legally changed his name in England to Wilhelm Frederick Wendt de Kerlor, a combination of his father's last name and mother's maiden name. de Wendt's profession was that of a tireless, inventive self-promoter, in reality a con man who claimed to have psychic powers, and numerous academic credentials. He alternatively and simultaneously passed himself off as detective and criminal psychologist, doctor, and lecturer. In a stint on the vaudeville stage, de Kerlor billed himself as "The World Famous Dr. W. de Kerlor." Schiaparelli was immediately attracted to this charismatic charlatan and they became engaged the day after their first meeting. They married shortly thereafter in London on 21 July 1914; Schiaparelli was twenty-three, her new husband, thirty. De Kerlor attempted to earn a living aggrandizing his reputation as a psychic practitioner as the couple subsisted primarily on the wedding dowry and an allowance provided by Schiaparelli's wealthy parents. Schiaparelli played the role of her husband's helpmate and helped facilitate the promotion of his fraudulent schemes. In 1915, the couple were forced to leave England after de Kerlor was deported following his conviction for practicing fortune-telling, then illegal. They subsequently lived a peripatetic existence in Paris, Cannes, Nice, and Monte Carlo, before leaving for America in the spring of 1916.
The de Kerlors disembarked in New York, initially staying at the Brevoort, a prominent hotel in Greenwich Village, after which they relocated to an apartment above the Café des Artistes near Central Park West. De Kerlor rented offices to house his newly inaugurated "Bureau of Psychology" where he hoped to achieve fame and fortune through his paranormal and consulting work. His wife acted as his assistant, providing clerical support for self-promotions crafted to provide the newspapers with sensational copy, win celebrity, and garner acclaim. During this period de Kerlor came under the surveillance of the Federal government's Bureau of Investigation, a precursor of the Federal Bureau of Investigation,, not only for his dubious professional practices but also on suspicion of harboring anti-British and pro-German allegiance during wartime. By 1917, de Kerlor's acquaintance with journalists John Reed and Louise Bryant had positioned him on the government radar as a possible Bolshevik sympathizer and Communist revolutionary. Attempting to avoid this unremitting scrutiny, the de Kerlors decamped to Boston in 1918, where they continued their activities as they had done in New York. De Kerlor, an incurable publicity hound, made imprudent admissions to a BOI investigator in prideful support of the Russian Revolution and went so far as to admit to an association with a notorious anarchist, whilst his wife incriminated herself by revealing that she was tutoring Italians in Boston's North End on the tenets of Bolshevism, and that she herself had the knowledge to assemble explosive devices. Both were ultimately spared prosecution or deportation, the authorities concluding that such admissions so freely given were more indicative of foolish grandstanding than evidence of individuals who were a threat to society.
Almost immediately after their child, Maria Luisa Yvonne Radha, was born on 15 June 1920, de Kerlor moved out, leaving Schiaparelli alone with their newborn daughter. In later years, whenever Gogo asked her mother about her absent father, she was told that he was dead. Schiaparelli apparently made no efforts to bring her husband back or to seek support payments for herself and Gogo. In 1921, the 18-month-old Gogo was diagnosed with polio, which proved a stressful and protracted challenge for both mother and child. Years later, Gogo recalled spending her early years in plaster casts and on crutches, with a largely absent mother whom she barely saw. Fearing that de Kerlor would attempt to gain legal custody of Gogo, Schiaparelli had the child's surname legally changed to Schiaparelli prior to their return to France in 1922.
Schiaparelli relied greatly on the emotional support offered her by her close friend Gabrielle 'Gaby' Buffet-Picabia, the wife of Dada/Surrealist artist Francis Picabia, whom she had first met on board ship during the transatlantic crossing to America in 1916. Following de Kerlor's desertion, Schiaparelli returned to New York, attracted to its spirit of fresh beginnings and cultural vibrancy. Her interest in spiritualism translated into a natural affinity for the art of the Dada and Surrealist movements, and her friendship with Gaby Picabia facilitated entry into this creative circle which comprised noteworthy members such as Man Ray, Marcel Duchamp, Alfred Stieglitz, and Edward Steichen. Although technically still married, Schiaparelli took a lover, the opera singer Mario Laurenti, but this relationship was cut short by Laurenti's death in 1922 after a sudden illness. Whilst they were together, de Kerlor had purportedly conducted affairs with the dancer Isadora Duncan and the actress Alla Nazimova.
Schiaparelli and de Kerlor were eventually divorced in March 1924. In 1928, de Kerlor was murdered in Mexico under circumstances never fully revealed.

Return to Paris

Following the lead of Gabrielle Picabia and others, and after the death of her lover Laurenti, Schiaparelli left New York for France in 1922. Upon her arrival in Paris, she took an expensive apartment in a fashionable quarter of the city taking on the requisite servants, cook and maid. The self-made associations she formed over the years along with the eminent social position held by her Italian family combined to ensure that she would be embraced by desirable social circles on her return to France.
Although never threatened with destitution as she continued to receive financial support from her mother, Schiaparelli nevertheless felt the need to earn an independent income. She assisted Man Ray with his Dada magazine Société Anonyme, which proved short lived. Gaby Picabia then suggested a business enterprise which would be beneficial to herself and Schiaparelli. Connected to the French couturier Paul Poiret through her association with his sister Nicole Groult, Picabia proposed that they sell French couture in America. This proposed project, however, never became a viable enterprise and was abandoned.

Fashion career

Schiaparelli's design career was early on influenced by couturier Paul Poiret, who was renowned for jettisoning corseted, over-long dresses and promoting styles that enabled freedom of movement for the modern, elegant and sophisticated woman. In later life, Schiaparelli referred to Poiret as "a generous mentor, dear friend."
Schiaparelli had no training in the technical skills of pattern making and clothing construction. Her method of approach relied on both impulse of the moment and the serendipitous inspiration as the work progressed. She draped fabric directly on the body, sometimes using herself as the model. This technique followed the lead of Poiret who too had created garments by manipulating and draping. The results appeared uncontrived and wearable.