Binibining Marikit

Binibining Marikit is a 2025 Philippine television drama romantic comedy series broadcast by GMA Network. Directed by Jorron Lee Monroy, it stars Herlene Budol in the title role. It premiered on February 10, 2025, on the network's Afternoon Prime line up. The series concluded on June 27, 2025, with a total of 100 episodes.
The series is streaming online on YouTube.

Cast and characters

;Lead cast

Herlene Budol as Marikit "Ikit" Caringal

;Supporting cast

Pokwang as Mayumi Smith
Tony Labrusca as Andrew "Drew" Jimenez
Kevin Dasom as Matthew "Matt" Smith
Cris Villanueva as Isagani "Gani" Caringal
Almira Muhlach as Rica Torres-Caringal
Thea Tolentino as Angela Torres-Caringal
Ashley Rivera as Gemmalou Ramos
John Feir as Salvador "Badong" Ramos
Jeff Moses as Carlo "Caloy" Gamboa
Migs Almendras as Brandy Valdez

;Guest cast

Pinky Amador as Soraya
Klea Pineda as Pia

Production

Principal photography commenced in October 2024 in Tanay, Rizal.

Ratings

According to AGB Nielsen Philippines' Nationwide Urban Television Audience Measurement People in television homes, the pilot episode of Binibining Marikit earned a 6.2% rating. The final episode scored a 5.9% rating.