Babolat


Babolat is a French tennis, badminton, pickleball, and padel equipment company, headquartered in Lyon, best known for its strings and tennis racquets which are used by professional and recreational players worldwide. The company has made strings since 1875, when Pierre Babolat created the first strings made of natural gut. Babolat continued to focus on strings until 1994, when it became a "total tennis" company, also producing racquet frames and selling them in Europe. It then expanded sales to Japan, and later to the United States in 2000. Sales of Babolat racquets increased rapidly in North America and Europe. Babolat is also a pioneer in connected sport technology and launched a connected tennis racket in 2014 and a connected wrist-worn tennis wearable with PIQ in 2015. The Babolat Pop is one of the leaders in tennis sensors worldwide.

Notable products

Strings

Some of the strings produced by Babolat include RPM Blast, one of the most popular polyester strings known for its spin potential, and VS Gut, a leading and original natural gut string.

Racquets

Babolat's current tennis racquet line-up includes Pure Drive, a power-oriented racquet used by players such as Carlos Moyá, Kim Clijsters, Andy Roddick and Li Na, Pure Aero, known for its spin potential and usage by Rafael Nadal, Caroline Wozniacki and Carlos Alcaraz, and Pure Strike, a control-oriented racquet used by players such as Dominic Thiem and Cameron Norrie.

Sponsorships

Some of Babolat's sponsored players include:

Tennis

Men

File:Pigossi WMQ23 .jpg|thumb| Laura Pigossi holding a Babolat racquet at the 2023 edition of the Wimbledon Championships

Retired players

Men

Despite initial statements indicating a cessation of business with Russia following the 2022 Russian invasion of Ukraine, Babolat products remain available in the country. According to research from the Yale School of Management, Babolat’s operations in Russia are conducted through an independent distributor, with whom Babolat has reportedly ceased direct transactions. However, this distributor continues to sell Babolat products and identifies as a Babolat-affiliated distributor.