Aidan Zamiri


Aidan O'Rourke, known professionally as Aidan Zamiri, is a Scottish photographer and filmmaker. A graduate of Central Saint Martins, Zamiri studied graphic design at the university but quickly moved behind the camera. He is known for his creative partnerships with musicians Caroline Polachek, FKA Twigs, Charli XCX and actor Timothée Chalamet. Which among others have involved music videos, advertising campaigns, fashion photography and package design.
Zamiri's film directorial debut, The Moment, is a mockumentary film documenting Charli XCX's Brat 2024-25 arena tour.

Career

Zamiri grew up in a suburb of Glasgow. His mother is Iranian and his father is Scottish-Irish. He attended Central Saint Martins, where he majored in graphic design, graduating in 2017. He chose Zamiri as his stage name as it is his grandmother's maiden name and easier to google than O'Rourke.
One of Zamiri's first jobs behind the camera was to document Victoria Beckham's travels with her family across Europe and the Middle East. He is known for directing numerous music videos including the videos for the songs "360" and "Guess" by Charli XCX, "Birds of a Feather" by Billie Eilish and "Sum Bout U" by 645AR featuring FKA Twigs.
Zamiri has directed and photographed ad campaigns for Nike, Google and Converse, and magazine spreads featuring Timothée Chalamet and Linda Evangelista, among others.
He also shot the album covers for Sega Bodega's Romeo and Dennis albums, PinkPantheress' Heaven knows, and Caroline Polachek's Desire, I Want to Turn Into You.
Zamiri first met Chalamet in 2024, the actor contacted him as he wanted Zamiri to shoot his Rolling Stone cover after seeing his music videos online. They quickly became close friends, with Chalamet describing him as a "creative partner". They have worked together on Chalamet's press tours for the films A Complete Unknown and Marty Supreme.
Zamiri is the director mockumentary film documenting Charli XCX's BRAT arena tour, The Moment. Zamiri first met the musician in 2022 at Polachek's birthday party.

Awards and honors

In 2024, Zamiri won Video of the Year and Best Pop Video for 360 at the UK Music Video Awards.

Filmography

Feature films

The Moment – as director and co-screenwriter, with Bertie Brandes

Music videos