Pisiffik
Pisiffik A/S is a chain of Greenlandic stores. The company is the largest privately owned commercial company in Greenland, and is a subsidiary jointly owned by NorgesGruppen, the Norwegian grocery wholesaling group, the Danish investment company KFI, and Greenland Venture, a state-owned investment firm.
History
Pisiffik was first established in 1993 as KNI Pisiffik A/S, a subsidiary of Greenland's KNI conglomerate. Located in Greenland's larger towns, it was an experiment in running the stores without a government subsidy, while KNI Pilersuisoq continued to operate the more distant and less profitable outposts. The present Pisiffik A/S was spun off as a separate company in 2001 when Danish company Dagrofa bought Pisiffik as part of a privatization of parts of KNI. Dagrofa sold its shares to the current owners in 2015. In 2016, the headquarters were moved from Sisimiut to Nuuk.Operations
Pisiffik's approximately 40 stores are found in the six largest towns in Greenland: Aasiaat, Ilulissat, Maniitsoq, Nuuk, Qaqortoq, and Sisimiut.Brands
Pisiffik operates the following brands:- Pisiffik - Supermarkets
- SPAR - Grocery stores
- Akiki - Discount store
- Pisattat - Consumer electronics stores
- Torrak Fashion - Clothing stores
- JYSK - Furniture stores
- Elgiganten - Consumer electronics stores
- Nota Bene - Consumer electronics store in Nuuk
- ILVA - Furniture store
- Sunset Boulevard - Fast-food restaurants
- SuKu - Home decor stores