The Bronswik Affair
The Bronswik Affair is a 1978 Canadian short film, directed by Robert Awad and André Leduc for the National Film Board of Canada.
Summary
The animated mockumentary satirizes advertising and marketing through the story of Bronswik, a fictional television manufacturer that features special technology designed to neutralize viewers' resistance to advertising pitches. This leads to a frenzied addiction to consumerism, sparking a political and social crisis.Production
The film had a budget of $106,618.Awards
- 29th Canadian Film Awards, Toronto: Best Theatrical Short Film, 1978
- Chicago International Film Festival, Chicago: Silver Plaque, 1978
- Linz International Short Film Festival, Linz: Third Prize, Most Humoristic Film, 1978
- International Festival of Short and Documentary Films, Lille: COLIOP Award, 1978
- Yorkton Film Festival, Yorkton: Golden Sheaf Award, Best Humour Film, 1979
- New York International Film & Television Festival, New York: Bronze Medal, 1980
- Golden Gate International Film Festival, San Francisco: Certificate for Remarkable Direction, Short film for commercial distribution, 1979
- Melbourne Film Festival, Melbourne: Diploma of Merit, 1979
- Columbus International Film & Animation Festival, Columbus, Ohio: Chris Statuette, Commerce and Industry, 1980