Big 12 Conference


The Big 12 Conference is a collegiate NCAA conferences|athletic conference] in the United States. It consists of 16 full-member universities in the states of Arizona, Colorado, Florida, Iowa, Kansas, Ohio, Oklahoma, Texas, Utah, and West Virginia. It is headquartered in Irving, Texas.
The Big 12 is a member of the Division I of the National Collegiate Athletic Association for all sports. Its football teams compete in the Division I Football Bowl Subdivision|Football Bowl Subdivision], the higher of two levels of NCAA Division I football competition.
The Big 12 is one of the Power Four conferences, the four highest-earning and most historically successful FBS football conferences. Power Four conferences are guaranteed at least one bid to a New Year's Six bowl game and have been granted exemptions from certain NCAA rules.
The Big 12 is a 501(c)(3) nonprofit organization. Brett Yormark became the commissioner on August 1, 2022.
The Big 12 was founded in February 1994. All eight members of the former Big Eight Conference joined with half the members of the former Southwest Conference to form the conference, with play beginning in 1996.
In 2011, Colorado and Nebraska left the conference to join the Pac-12 and Big Ten, respectively. One year later, Missouri and Texas A&M departed for the Southeastern Conference, and TCU and West Virginia joined.
BYU, Cincinnati, Houston, and UCF joined the conference for the 2023–2024 season. The next season Arizona, Arizona State, and Utah joined the conference, Colorado rejoined, and Texas and Oklahoma left as part of a more extensive NCAA conference realignment.

Member universities

Full members

;Notes:

Membership map


Affiliate members

;Notes:
  • On July 29, 2015, the Big 12 announced it would add the six former members of the Western Wrestling Conference—Air Force, Northern Colorado, North Dakota State, South Dakota State, Utah Valley, and Wyoming—as affiliate members for wrestling, plus Denver as an affiliate member for women's gymnastics, all effective with the 2015–16 academic year.
  • On July 5, 2017, the Big 12 added Fresno State and Northern Iowa as wrestling affiliates.
  • On May 2, 2019, the Big 12 added Fresno State as an equestrian affiliate. Fresno State would drop wrestling in 2021, but remains an equestrian affiliate.
  • In 2021, the Big 12 added former full member Missouri as a wrestling affiliate.

Former full members

;Notes:

Former affiliate members

;Notes:

Membership timeline


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id:AssocOS value:rgb # Use this color to denote a team that is an affiliate member for only one sport which is not football
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bar:2 color:Full from:08/31/1996 till:end text:Missouri
bar:2 color:OtherC1 from:06/30/2012 till:06/30/2021 text:SEC
bar:2 color:AssocOS from:06/30/2021 till:end text:SEC
bar:3 color:FMBig8 from:01/01/1995 till:08/31/1996 text:Big8
bar:3 color:Full from:08/31/1996 till:06/30/2025 text:Oklahoma
bar:3 color:AssocOS from:07/01/2024 till:end text:SEC
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bar:4 color:Full from:08/02/2024 till:end text:
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bar:5 color:Full from:08/31/1996 till:end text:Iowa State
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bar:6 color:Full from:08/31/1996 till:end text:Kansas
bar:7 color:FMBig8 from:01/01/1995 till:08/31/1996 text:Big8
bar:7 color:Full from:08/31/1996 till:end text:Kansas State
bar:8 color:FMBig8 from:01/01/1995 till:08/31/1996 text:Big8
bar:8 color:Full from:08/31/1996 till:end text:Oklahoma State
bar:9 color:FMSWC from:01/01/1995 till:08/31/1996 text:SWC
bar:9 color:Full from:08/31/1996 till:end text:Texas A&M
bar:9 color:OtherC1 from:06/30/2012 till:end text:SEC
bar:10 color:FMSWC from:01/01/1995 till:08/31/1996 text:SWC
bar:10 color:Full from:08/31/1996 till:06/30/2025 text:Texas at Austin|Texas]
bar:10 color:OtherC1 from:07/01/2024 till:end text:SEC
bar:11 color:FMSWC from:01/01/1995 till:08/31/1996 text:SWC
bar:11 color:Full from:08/31/1996 till:end text:Baylor
bar:12 color:FMSWC from:01/01/1995 till:08/31/1996 text:SWC
bar:12 color:Full from:08/31/1996 till:end text:Texas Tech
bar:13 color:SMSWC from:01/01/1995 till:08/31/1996 text:SWC
bar:13 color:OtherC2 from:08/31/1996 till:06/30/2001 text:WAC
bar:13 color:OtherC1 from:07/01/2001 till:06/30/2005 text:C-USA
bar:13 color:OtherC2 from:07/01/2005 till:06/30/2012 text:Mountain West
bar:13 color:Full from:07/01/2012 till:end text:TCU
bar:14 color:OtherC1 from:01/01/1995 till:06/30/2012 text:Big East
bar:14 color:Full from:07/01/2012 till:end text:West Virginia
bar:15 color:OtherC1 from:01/01/1995 till:01/03/1999 text:WAC
bar:15 color:OtherC2 from:01/04/1999 till:06/30/2011 text:Mountain West
bar:15 color:OtherC1 from:07/01/2011 till:06/30/2023 text:WCC
bar:15 color:Full from:07/01/2023 till:end text:BYU
bar:16 color:OtherC1 from:01/01/1995 till:06/30/2005 text: C-USA
bar:16 color:OtherC2 from:07/01/2005 till:06/30/2012 text:Big East
bar:16 color:OtherC1 from:07/01/2012 till:06/30/2023 text: The American
bar:16 color:Full from:07/01/2023 till:end text:Cincinnati
bar:17 color:SMSWC from:01/01/1995 till:08/31/1996 text:SWC
bar:17 color:OtherC2 from:08/31/1996 till:06/30/2012 text: C-USA
bar:17 color:OtherC1 from:07/01/2012 till:06/30/2023 text: The American
bar:17 color:Full from:07/01/2023 till:end text:Houston
bar:18 color:OtherC1 from:01/01/1995 till:06/30/2005 text:TAAC/A-Sun MAC
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bar:21 color:OtherC1 from:01/01/1995 till:01/03/1999 text:WAC
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  1. > If the chart uses more than one bar color, add a legend by selecting the appropriate fields from the following six options Leave a blank line after the end of the timeline, then add a line with the selected values from the list, separated by a space. <#








Earlier membership timelines

Founding members of the Big 12 from the Big Eight:
Founding members of the Big 12 from the Southwest Conference:
Current members with the longest continuous association with the Big Eight Conference / Southwest Conference / Big 12 Conference.
InstitutionStarted Current
Association In
Continuous
Years
Note
Kansas1907
Iowa State1908
Kansas State1913
Baylor1915
Texas Tech1956
Oklahoma State1958Previously: 10 years in the Southwest Conference ;
3 years in the MVIAA
TCU2012Previously: 73 years in the Southwest Conference
West Virginia2012
BYU2023
UCF2023
Cincinnati2023
Houston2023Previously: 20 years in the Southwest Conference
Arizona2024
Arizona State2024
Utah2024
Colorado2024Previously: 49 years in the Big Eight Conference
and 15 years in the Big 12 Conference

Sports

The Big 12 Conference sponsors championship competition in 10 men's and 15 women's NCAA sanctioned sports.
SportMen'sWomen's
Baseball14
Basketball1616
Beach volleyball6
Cross country1316
Equestrian4
Football16
Golf1614
Gymnastics7
Lacrosse6
Rowing6
Soccer16
Softball11
Swimming & Diving710
Tennis916
Track and Field (Indoor)1316
Track and Field (Outdoor)1316
Volleyball15
Wrestling14

Current champions

Source:
SeasonSportMen's
champion
Women's
champion
Fall 2025Cross CountryOklahoma StateBYU
Fall 2025Football2025 [Texas Tech Red Raiders football team|Texas Tech]
Fall 2025SoccerBYU
Fall 2025VolleyballArizona State
Winter 2025–26Basketball
Winter 2025–26Equestrian
Winter 2025–26Gymnastics
Winter 2025–26Indoor Track & Field
Winter 2025–26Swimming & Diving
Winter 2025–26Wrestling
Spring 2026Baseball
Spring 2026Beach Volleyball
Spring 2026Lacrosse
Spring 2026Golf
Spring 2026Outdoor Track & Field
Spring 2026Rowing
Spring 2026Softball
Spring 2026Tennis

Men's sponsored sports by university

Below are the men's sports sponsored by each member institution.
The only men's sports with full participation by the entire conference are basketball, football, and golf. Swimming and diving has the lowest participation with only seven universities fielding a team.
The Big 12 fields 14 teams for wrestling. Before the conference's 2023 expansion, it had the most competing schools of any Big 12 sport, with 13 members at that time. The 2022–23 and 2024–25 wrestling lineups both included only 4 full conference members; all remaining wrestling schools were affiliate members.
UniversityBaseballBasketballCross
Country
FootballGolfSwimming
&
Diving
TennisTrack
&
Field
Indoor
Track
&
Field
Outdoor
WrestlingTotal
Big 12
Sports
Arizona9
Arizona State10
Baylor8
BYU9
Cincinnati8
Colorado6
Houston7
Iowa State7
Kansas7
Kansas State7
Oklahoma State9
TCU9
Texas Tech8
UCF5
Utah6
West Virginia6
Current
totals
14161316167913134+10

Men's varsity sports not sponsored by the Big 12 Conference which are played by Big 12 universities:
UniversityIce HockeyLacrosseRifleSkiingSoccerVolleyball
Arizona StateNCHC
BYUMPSF
ColoradoRMISA
TCUPRC
UCFSBC
UtahASUNRMISA
West VirginiaGARCSBC

Women's sponsored sports by university

Below are the women's sports sponsored by each member institution.
The women's sports with full participation are basketball, cross country, soccer, tennis, indoor track and outdoor track. Oklahoma State is the only member of the Big 12, or of any power conference, that does not sponsor volleyball. Only Utah and West Virginia do not sponsor golf.
Equestrian has the lowest participation, with 4 total members. Beach volleyball, lacrosse and rowing follow with 6 total members. The affiliate members are listed as footnotes at the bottom of the table, beneath their respective sport.
UniversityBasketballBeach
Volleyball
Cross
Country
EquestrianGolfGymnasticsLacrosseRowingSoccerSoftballSwimming
&
Diving
TennisTrack
&
Field
Indoor
Track
&
Field
Outdoor
VolleyballTotal
Big 12
Sports
Arizona11
Arizona State13
Baylor10
BYU11
Cincinnati10
Colorado10
Houston10
Iowa State11
Kansas11
Kansas State9
Oklahoma State9
TCU11
Texas Tech9
UCF10
Utah10
West Virginia10
Current
totals
163+3163+1146+13+34+216111016161615

Women's varsity sports not sponsored by the Big 12 Conference which are played by Big 12 universities:
UniversityAcrobatics & tumblingRifleSkiingTriathlonWater Polo
Arizona
Arizona StateMPSF
Baylor
ColoradoRMISA
TCUPRC
UtahRMISA
West VirginiaGARC

  • In addition to the above, UCF lists its coeducational cheerleading and all-female dance teams as varsity teams on its official athletic website.

History

The Big 12 Conference was founded in February 1994. All eight members of the former Big Eight Conference joined with half the members of the former Southwest Conference to form the conference, with play beginning in 1996.
The Big 12 does not claim the Big Eight's history as its own, even though it was essentially the Big Eight plus four of the Texas universities.
The Big 12 began athletic play in fall 1996, with the Texas Tech vs. Kansas State football game being the first-ever sports event staged by the conference.
From its formation until 2011, its 12 members competed in two divisions in most sports. The two Oklahoma universities and the four Texas universities formed the South Division, while the other six universities of the former Big Eight formed the North Division.
Between 2011 and 2012 four charter members left the conference:
In 2012, two universities joined the conference:
On July 26, 2021, Oklahoma and Texas notified the Big 12 Conference that the two universities did not wish to extend their grant of television rights beyond the 2024–25 athletic year. On July 27, 2021, Oklahoma and Texas sent a joint letter to the Southeastern Conference requesting an invitation for membership beginning July 1, 2025. On July 29, 2021, the 14 presidents and chancellors of SEC member universities voted unanimously to invite Oklahoma and Texas to join the SEC. The following day, the Texas Board of Regents and Oklahoma Board of Regents each accepted the invitation to join the SEC from July 1, 2025.
On September 10, 2021, the Big 12 announced that invitations had been extended to and accepted by BYU and three members of the American Athletic Conference in Cincinnati, UCF, and Houston. These moves, combined with the impending departure of Oklahoma and Texas, would once again increase the Big 12's membership to twelve schools. All four schools began competing in Big 12 athletics beginning in summer of 2023. BYU had initially announced that it would join in 2023, and Houston indicated it could do so as well. On June 10, 2022, The American and its three departing members announced a buyout agreement that allowed those schools to join the Big 12 in 2023.
On February 9, 2023, Oklahoma and Texas announced they had reached a settlement with the conference that allowed them to join the SEC on July 1, 2024.
On July 27, 2023, Colorado, a former member of the Big 12, announced it would rejoin the conference from the Pac-12 beginning in the 2024–25 academic year. The following week, Arizona, Arizona State, and Utah announced they would leave the Pac-12 for the Big 12, also effective for the 2024–25 academic year.

Academics

All Big 12 members are doctorate-granting universities.
All members except TCU are classified by the American Council on Education as "R1: Doctoral Universities – Very high research spending and doctorate production". TCU is in ACE's second-tier classification of "R2: Doctoral Universities – High research spending and doctorate production".

Distinctive elements

Population base and markets

The largest media markets represented by the Big 12 are, ranked nationally:
Although West Virginia University is based out of Morgantown, West Virginia, the TV market encompasses the majority of West Virginia's TV viewership and also reaches well into Western Pennsylvania.
Kansas State University is in Manhattan, Kansas, which is part of the Topeka, Kansas media market, but it is close to the Wichita market, which encompasses two-thirds of the state, including the cities of Dodge City, Garden City, Hutchinson and Salina.
While the University of Kansas is in Lawrence, Kansas, it is officially part of the Kansas City television market, increasing the base into western Missouri.
StatePopulationUniversities
Arizona7,431,344* University of Arizona
* Arizona State University
Colorado5,773,714* University of Colorado Boulder
Florida22,610,726* University of Central Florida
Iowa3,207,004* Iowa State University
Kansas2,940,546* University of Kansas
Ohio11,785,935* University of Cincinnati
Oklahoma4,053,824* Oklahoma State University
Texas30,503,301* Baylor University
  • University of Houston
  • Texas Christian University
  • Texas Tech University
  • Utah3,417,734* Brigham Young University * University of Utah
    West Virginia1,770,071* West Virginia University
    Total93,494,199


    Grant of Rights

    Member universities granted their first and second tier sports media rights to the conference for the length of their current TV deals. The Grant of Rights deal with the leagues' TV contracts ensures that "if a Big 12 school leaves for another league in the next 13 years, that school's media rights, including revenue, would remain with the Big 12 and not its new conference".
    GOR is seen by league members as a "foundation of stability" and allowed the Big 12 to be "positioned with one of the best media rights arrangements in collegiate sports, providing the conference and its members unprecedented revenue growth, and sports programming over two networks." All members agreed to the GOR and later agreed to extend the initial 6-year deal to 13 years to correspond to the length of their TV contracts.
    Prior to this agreement, the Big Ten and Pac-12 also had similar GOR agreements. The Big 12 subsequently assisted the ACC in drafting its GOR agreement. Three of the four major conferences now have such agreements, with the SEC the only exception.

    Tier 3 events

    Historically, the Big 12 allowed members to monetize TV rights for everything not broadcast on national or regional TV channels. Currently, the conference's tier 3 broadcast rights are bundled as part of the television deal extension starting in the 2025–26 school year, with all of the Big 12's tier 3 rights held by ESPN. As such, schools no longer need to find their own broadcast partners for these events; they are all handled by ESPN. These events are primarily broadcast on Big 12 Now/ESPN+, but are also broadcast on other ESPN channels as determined by ESPN.

    Business partnerships and innovation

    The Big 12 has a sponsorship rights partnership with Learfield IMG College. The Big 12 announced on September 9, 2022, that it appointed WME Sports and IMG Media, Endeavor companies, to facilitate its global content and commercial strategy. Commissioner Brett Yormark stated "We have aligned with a best-in-class team to build a best-in-class business strategy for the Conference". November 14, 2022 Big 12 formed a comprehensive business advisor board composed of over three dozen entrepreneurial icons and respective industry leaders. From the likes of Monte Lipman the Founder/CEO Republic Records, Steve Stoute Founder/CEO UnitedMasters & Translation, Mark Shapiro President of Endeavor, Gary Vaynerchuk's VaynerMedia, singer Garth Brooks, NBA legend Jason Kidd, Keith Sheldon President of Entertainment for Hard Rock Cafe International, and Ross Levinsohn Chairman and CEO - The Arena Group & Sports Illustrated.
    The Big 12 partnered with creative agency Translation to help build a more contemporary audience and brand.
    Soon after Big 12 Conference made a deal with A Bathing Ape for Championship games. The Conference and BAPE worked together to create limited-edition clothing and a camouflaged Big 12 logo throughout the stadium, arena, and uniforms.
    The Big 12 has 11 official corporate partners: Allstate, Children's Health, Dr Pepper, Gatorade, Grand Caliber, Old Trapper, On Location, Phillips 66, Sonic Hard Seltzer, Sprouts Farmers Market, and Tickets For Less. There are dozens of other companies engaged as sponsors of the conference.

    Conference Pro Day

    On March 15, 2023, before the NFL draft, the Big 12 announced the first of its kind across all college conferences, being a conference-wide Pro Day. Instead of schools hosting separate pro days for their football players, there will be only one conference-wide scouting event before the 2024 NFL draft. The event will be held at the Dallas Cowboys training complex, Ford Center at The Star. What essentially would be a conference version of the NFL Combine, the Pro Day would be televised on NFL Network.

    Hoops in the Park

    In March, the Big 12 Conference announced a partnership with the legendary Rucker Park for a community engagement event. In June the event was officially announced as "Big 12 Hoops in the Park", to host men's and women's summer exhibition games. Throughout the event, the Big 12 is also preparing a number of entertainment activities and community engagements. The activities include youth clinics, meet-and-greets, live music, and food.

    Mexico

    Early June 2023, the "Big 12 Mexico" initiative was announced, which includes men's and women's soccer, baseball, basketball, and football games and an international media rights strategy. In July 2024, the Big 12 announced that it would narrow its focus in Mexico to looking at games for baseball and women's soccer.

    Conference annual revenue distribution

    Conference revenue comes from media rights contracts, bowl games, the NCAA, merchandise, licensing, and conference-hosted sporting events.
    Most of the Big 12's revenue comes from its media rights contracts. In 2012, the Big 12 announced a media rights agreement with Fox and ESPN, replacing an ABC/ESPN deal, estimated to be worth $2.6 billion through the 2025 expiration. The two deals pushed the conference per-university payout to approximately $20 million per year, while separating third-tier media rights into separate deals for each university; such contracts secured an additional $6 million to $20 million per university annually. In 2022, the conference renewed its media rights with ESPN and Fox Sports for six seasons starting in 2025–26, with an estimated US$380 million average annual fee, equating to about $31.7 million per school. The contract included a pro-rata clause that increased the conference's fee proportionately if Power conference schools were added. Subsequently, with the additions of Arizona, Arizona St, Colorado, and Utah, the value of the contract is set to increase by about $125 million per year from $380 million to $505 million.
    Significant additional revenue is generated from postseason play by Big 12 teams, including the college football playoff, football bowl games, and NCAA basketball tournament revenue. For the 2023-24 football season, the Big 12 received $79.4 million for participating in the college football playoff. Bowl game revenues vary yearly with team selections; the 2024 Alamo Bowl between BYU, representing the Big 12, and Colorado, who took a Pac-12's spot, paid the conference $9.8 million. Considered perhaps the best basketball conference in the country, the Big 12 performs well in the NCAA basketball tournament. Conference teams earned 15 units in the 2024 tournament, and 20 units in the 2025 tournament.
    In the era of Name-Image-Likeness payments to student-athletes and revenue sharing directly from school athletic department budgets, the Big 12 has also maximized creative sponsorships. In July 2025, the conference announced a sponsorship deal with PayPal worth about $100 million over 3 years, roughly $2 million per school per year. Under the agreement, PayPal and Venmo will be the official partner of the Big 12 Conference for payments to student athletes and will be promoted across Big 12 football, basketball, and Olympic sports championships for both men and women. Phillips 66 is the title sponsor for Big 12 championship events, and has been for most of the conference's existence, though the contract amount has not been publicly disclosed.
    Once the Big 12's new media rights deal kicks in, conference annual distributions to each school are expected to be $50 million or more. All conference members will receive a full share of revenue from the conference's media rights contracts, though payments to individual schools could differ based on postseason play.

    Athletic department revenue by school

    Total revenue includes ticket sales, contributions and donations, rights and licensing, student fees, school funds and all other sources including TV income, camp income, concessions, and novelties.
    Total expenses includes coach and staff salaries, scholarships, buildings and grounds, maintenance, utilities and rental fees, recruiting, team travel, equipment and uniforms, conference dues, and insurance.
    The following table shows institutional reporting to the United States Department of Education as shown on the DOE Equity in Athletics website for the 2023–24 academic year.
    Institution2023–24 Grand Total Revenues2023–24 Grand Total Expenses2023–24 Total Expenses on Football2023–24 Total Expenses on Men's Basketball2023–24 Total Expenses on Women's Basketball
    University of Kansas$215,031,889$156,040,840$31,326,379$19,736,451$5,696,097
    Baylor University$148,063,513$148,063,513$38,996,269$16,264,752$8,155,007
    University of Colorado Boulder$146,567,503$138,325,220$38,459,488$8,993,893$5,285,709
    Texas Christian University$141,889,741$141,889,741$54,129,228$14,619,007$7,472,618
    University of Arizona$138,959,027$138,959,027$37,131,453$16,316,532$5,686,443
    Oklahoma State University$131,559,155$130,346,189$33,952,496$10,984,316$4,446,022
    Brigham Young University$129,891,998$115,666,650$35,188,112$11,700,684$4,767,966
    Arizona State University$126,892,086$126,892,086$40,162,578$9,127,982$4,409,177
    Texas Tech University$115,268,119$114,344,886$34,401,458$12,389,637$6,087,857
    University of Utah$111,749,094$111,749,094$43,371,848$8,294,961$4,900,796
    Kansas State University$106,312,406$87,502,697$16,697,101$8,009,170$3,209,243
    West Virginia University$106,013,297$106,013,297$23,220,348$11,075,724$4,586,148
    Iowa State University$100,543,747$100,471,526$30,019,709$9,808,158$5,212,833
    University of Houston$98,914,486$98,914,486$26,934,492$12,552,038$2,951,028
    University of Central Florida$93,417,587$90,055,820$30,249,823$7,018,149$3,602,032
    University of Cincinnati$89,597,392$89,597,392$30,400,338$11,950,473$5,095,686

    The following table shows Big 12 Conference distributions during the fiscal year beginning 07-01-2023 ending 06-30-2024 as reported by ProPublica using Schedule A of the Big 12 Conference tax filings
    Institution2022–23 Distribution
    University of Texas at Austin
    Left Big 12 for SEC July 1, 2024
    $42,053,219
    University of Oklahoma
    Left Big 12 for SEC July 1, 2024
    $40,722,249
    University of Kansas$40,034,613
    Oklahoma State University$39,787,284
    Kansas State University$39,748,469
    Iowa State University$39,611,310
    Texas Tech University$38,731,177
    West Virginia University$38,715,984
    Baylor University$37,890,641
    Texas Christian University$37,775,562
    University of Central Florida$20,802,010
    Brigham Young University$20,668,782
    University of Cincinnati$19,884,248
    University of Houston$19,571,551
    Average for 14 Schools$33,999,792

    Facilities

    Key personnel

    SchoolAthletic DirectorFootball CoachSalaryMen's basketball coachSalaryWomen's basketball coachBaseball coachSoftball coach
    ArizonaDesiree Reed-FrancoisBrent Brennan$3,400,000Tommy Lloyd$5,250,000Becky BurkeChip HaleCaitlin Lowe
    Arizona StateGraham RossiniKenny Dillingham$7,442,000Bobby Hurley$3,536,000Molly MillerWillie BloomquistMegan Bartlett
    BaylorJovan Overshown & Cody HallDave Aranda$4,702,570Scott Drew$5,410,061Nicki CollenMitch ThompsonGlenn Moore
    BYUBrian SantiagoKalani SitakeNA†Kevin YoungNA†Lee CummardTrent PrattGordon Eakin
    CincinnatiJohn CunninghamScott Satterfield$3,700,000Wes Miller$2,600,000Katrina MerriweatherJordan Bischel
    ColoradoRick GeorgeDeion Sanders$8,975,000Tad Boyle$2,503,500JR Payne
    HoustonEddie NuñezWillie Fritz$4,500,000Kelvin Sampson$4,604,000Matthew MitchellTodd WhittingChrissy Schoonmaker
    Iowa StateJamie PollardJimmy Rogers$3,000,000T. J. Otzelberger$3,500,000Bill FennellyJamie Pinkerton
    KansasTravis GoffLance Leipold$6,650,000Bill Self$8,803,800Brandon SchneiderDan FitzgeraldJennifer McFalls
    Kansas StateGene TaylorCollin Klein$4,300,000Jerome Tang$3,700,000Jeff MittiePete Hughes
    Oklahoma StateChad WeibergEric Morris$TBDSteve Lutz$2,400,000Jacie HoytJosh HollidayKenny Gajewski
    TCUMike BuddieSonny Dykes$7,036,013Jamie DixonNA†Mark CampbellKirk Saarloos
    Texas TechKirby HocuttJoey McGuire$4,554,960Grant McCasland$3,900,000Krista GerlichTim TadlockGerry Glasco
    UCFTerry MohajirScott Frost$3,858,333Johnny Dawkins$2,000,000Sytia MesserRich WallaceCindy Ball-Malone
    UtahMark HarlanMorgan Scalley$5,100,000Alex Jensen$3,600,000Gavin PetersenGary HendersonAmy Hogue
    West VirginiaWren BakerRich Rodriguez$3,600,000Ross Hodge$2,800,000Mark KelloggSteve Sabins

    ;Notes:
    Sources:

    †Private institution not required to release coaching salaries

    •Salaries based on 2025–2026 academic year

    Championships

    National team titles by institution

    The national championships listed below are as of the 2024−25 season. Football, Helms, pre-NCAA competition and overall equestrian titles are included in the total, but excluded from the column listing NCAA and AIAW titles.
    † Co-ed sports include fencing, rifle, and skiing. Team fencing championships before 1990 and team skiing championships before 1983 were awarded as men's or women's championships and are counted here as such.

    Includes titles won under the DGWS, predecessor of the AIAW.

    Most recent NCAA championship

    IndicatorMeaning
    *Most recent NCAA championship

    UniversityYearSport
    Arizona2018Women's Golf
    Arizona State2024Men's Swimming & Dive
    Baylor2021Men's Basketball
    BYU2024Men's cross country
    Cincinnati1962Men's Basketball
    Colorado2024Skiing
    Houston1985Men's Golf
    Iowa State1994Men's Cross Country
    Kansas2022Men's Basketball
    Kansas State
    Oklahoma State2025Men's Cross Country
    TCU2025Beach Volleyball
    Texas Tech2024 NCAA Division I [Indoor Track and Field Championships|2024]Men's Indoor Track & Field
    UCF
    Utah2025Skiing
    West Virginia*2025Rifle

    National championships

    The following is a list of all NCAA, equestrian, and college football championships won by teams that were representing the Big 12 Conference in NCAA-recognized sports at the time of their championship. The most recent Big 12 team to win a national title is Oklahoma State men's cross country in 2025. Only two years of the Big 12's existence has the conference not won at least one team national title, 2007 and 2020. However, in 2020 multiple National Championships were not awarded due to the COVID-19 pandemic.
    One former member of the conference did not win a National Championship while a member of the Big 12, Missouri. Original members Kansas State and Iowa State have not won a championship while representing the Big 12. The only national championships won by 2012 arrival West Virginia since joining the Big 12 have been in rifle, a sport that the conference has never sponsored. Of the 2023 arrivals, Houston, UCF, and Cincinnati have not won a championship in the Big 12, but BYU has won in women's and men's cross country.
    Men's swimming has the most overall championships with 10, while men's golf has the most different schools win a championship with 4.
    ''Source:''

    Fall Sports

    Men's Sports

    Women's Sports

    Winter Sports

    Men's Sports

    Women's Sports

    Spring Sports

    Men's Sports

    Women's Sports

    Combined Sports

    Other NCAA championships

    The following are NCAA championships won by Big 12 members, but in sports not sponsored by the conference.

    Combined Sports

    Conference champions

    The Conference sponsors 23 sports, 10 men's and 13 women's.
    In football, divisional titles were awarded based on regular-season conference results, with the teams with the best conference records from the North and South playing in the Big 12 Championship Game from 1996 to 2010. Baseball, basketball, softball, tennis and women's soccer titles are awarded in both regular-season and tournament play. Cross country, golf, gymnastics, swimming and diving, track and field, and wrestling titles are awarded during an annual meet of participating teams. The volleyball title is awarded based on regular-season play.

    UniversityYearsRegular SeasonPostseasonTotal
    Arizona Wildcats2024–present033
    Arizona State Sun Devils2024–present235
    Baylor Bears1996–present484189
    BYU Cougars2023–present055
    Cincinnati Bearcats2023–present000
    Colorado Buffaloes1996–2011,
    2024–present
    52631
    Houston Cougars2023–present213
    Iowa State Cyclones1996–present42731
    Kansas Jayhawks1996–present252045
    Kansas State Wildcats1996–present11718
    Oklahoma State Cowboys1996–present1688104
    TCU Horned Frogs2012–present161026
    Texas Tech Red Raiders1996–present162440
    UCF Knights2023–present112
    Utah Utes2024–present112
    West Virginia Mountaineers2012–present8614


    Football

    The first football game in conference play was Texas Tech vs. Kansas State in 1996, won by Kansas State, 21–14.
    From 1996 to 2010, Big 12 Conference teams played eight conference games a season. Each team faced all five opponents within its own division and three teams from the opposite division. Inter-divisional play was a "three-on, three-off" system, where teams would play three teams from the other division on a home-and-home basis for two seasons, and then play the other three foes from the opposite side for a two-year home-and-home.
    This format came under considerable criticism, especially from Nebraska and Oklahoma, who were denied a yearly match between two of college football's most storied programs. The Nebraska–Oklahoma rivalry was one of the most intense in college football history. Due to the departure of Nebraska and Colorado in 2011, the Big 12 eliminated the divisions and instituted a nine-game round-robin format. With the advent of the College Football Playoff committee looking at teams' strength of schedule for picking the four playoff teams, on December 8, 2015, the Big 12 announced an annual requirement for all Big 12 teams to schedule a non-conference game against a team from the four other Power Five conferences. Per Big 12 commissioner Bob Bowlsby: "Schedule strength is a key component in CFP Selection Committee deliberations. This move will strengthen the resumes for all Big 12 teams. Coupled with the nine-game full round robin Conference schedule our teams play, it will not only benefit the teams at the top of our standings each season, but will impact the overall strength of the Conference." The Big 12 has made it to the Playoffs 8 times from 2014 to 2025. Five Big 12 participants have made it to the playoff: Oklahoma in 2015, 2017, 2018, and 2019; TCU in 2022; Texas in 2023; and Arizona State in 2024 and Texas Tech in 2025.

    Championship game

    The Big 12 Championship Game was approved by all members except Nebraska. It was held each year, commencing with the first match in the 1996 season at the Trans World Dome in St. Louis. It pitted the division champions against each other after the regular season was completed.
    Following the 2008 game, the event was moved to the new Cowboys Stadium in Arlington, Texas, being played there in 2009 and 2010. In 2010, the Sooners defeated the Cornhuskers 23–20.
    After 2010, the game was moved to Arlington for 2011, 2012, and 2013. However, the decision became moot following the 2010 season because the league lacked sufficient members.
    In April 2015, the ACC and the Big 12 developed new rules for the NCAA to deregulate conference championship games. The measure passed on January 14, 2016, allowing a conference with fewer than 12 teams to stage a championship game that does not count against the FBS limit of 12 regular-season games under either of the following circumstances:
    • The game involves the top two teams following a full round-robin conference schedule.
    • The game involves two divisional winners, each having played a full round-robin schedule in its division.
    Under the first criterion, the Big 12 championship game resumed at the conclusion of the 2017 regular season, and is played during the first weekend of December, the time all other FBS conference championship games are played.

    Bowl affiliations

    The following were bowl games for the Big 12 for the 2022 season.

    Rivalries

    The Big 12 is known for rivalries that mostly predate the conference. The Kansas-Missouri rivalry was the longest running, the longest west of the Mississippi, and the second longest in college football, dating back to the Missouri Valley Intercollegiate Athletic Association before evolving into the Big Eight. It was played 119 times before Missouri left the Big 12. From that time, the University of Kansas' athletic department did not accept Missouri's invitations to play inter-conference rivalry games, putting the rivalry on hold, until men's basketball played in December 2021 and football in September 2025. Sports clubs sponsored by the two universities continued to play each other.
    The rivalry between TCU and Baylor, known as the Revivalry, is also one of the longest running in college football, with the two universities having played each other — largely as Southwest Conference members — 120 times since 1899. Following the 2024 game, TCU leads the series 59–54–7.
    After the conference's 2024 expansion, only four rivalries were "protected" —Arizona–Arizona State, Baylor–TCU, BYU–Utah, and Kansas–Kansas State. These are highlighted in bold in the table below.
    Several schools within the Big 12 also maintain rivalries with schools from other conferences. Iowa State plays the University of Iowa Football Team in football each year for the "Cy-Hawk" trophy. Other rivalries include the Iron Skillet football game between TCU and SMU ; and the "War on I-4" football game between UCF and USF. However, the latter two rivalry games are no longer played on an annual basis due to conference realignment and scheduling difficulties.
    Some of the football rivalries between Big 12 universities include:
    RivalryNameTrophyGames
    played
    BeganRecord
    Arizona–Arizona StateDuel in the DesertTerritorial Cup991899Arizona 52–45–1
    Baylor–Houston311950Tied 15–15–1
    Baylor–TCUBluebonnet Battle / Revivalry1201899TCU 60–54–7
    Baylor–Texas Tech831929Baylor 42–40–1
    BYU–UtahHoly WarBeehive Boot1031896Utah 62–37–4
    Cincinnati–UCF112015Cincinnati 6–5
    Cincinnati–West Virginia221921West Virginia 18–3–1
    Colorado–Kansas State681912Colorado 45–22–1
    Colorado–UtahRumble in the Rockies721903Utah 36–33–3
    Houston–Texas Tech361951Houston 18–17–1
    Iowa State–Kansas StateFarmageddon1081917Iowa State 55–50–4
    Kansas–Kansas StateSunflower ShowdownGovernor's Cup1231902Kansas 65–53–5
    TCU–Texas TechWest Texas ChampionshipThe Saddle Trophy671926Texas Tech 33–31–3

    Men's Basketball

    As of the end of the 2023–2024 season, nine current Big 12 members are among the teams with the most wins and/or the highest win percentage in NCAA Division 1 men's basketball: Kansas, Cincinnati, Utah, BYU, Arizona, West Virginia, Houston, Oklahoma State, and Kansas State. On the list of the most Final Four appearances, Kansas is #5 and Cincinnati, Houston, and Oklahoma State are all tied at #11.
    From 1996 to 2011, standings in conference play were not split among divisions, although the schedule was structured as if they were. Teams played a home-and-home against teams within their divisions and a single game against teams from the opposite division for a total of 16 conference games. After Nebraska and Colorado left, Big 12 play transitioned to an 18-game, double round robin schedule. When the conference temporarily expanded to 14 members for the 2023–24 season, the 18-game schedule remained, but the double round-robin was discontinued in favor of a new scheduling formula.
    In 2024–25, the Big 12 played a 20-game schedule, but due to input from coaches the league will play an 18-game schedule in 2025–26.

    Conference champions

    Kansas has the most Big 12 titles, winning or sharing the regular-season title 20 times in the league's 25 seasons, including 13 straight from 2004–05 to 2016–17. The 2002 Jayhawks became the first, and so far only, team to complete an undefeated Big 12 regular season, going 16–0. Though rematches between Big 12 regular season co-champions have happened in that year's Big 12 tournament, none have met in the ensuing NCAA Tournament.
    SeasonRegular season championTournament champion
    1996–971996–97 [Kansas Jayhawks men's basketball team|Kansas]1996–97 [Kansas Jayhawks men's basketball team|Kansas]
    1997–98Kansas Kansas
    1998–99TexasKansas
    1999–001999–2000 [Iowa State Cyclones men's basketball team|Iowa State]1999–2000 [Iowa State Cyclones men's basketball team|Iowa State]
    2000–01Iowa State Oklahoma
    2001–02Kansas 2001–02 [Oklahoma Sooners men's basketball team|Oklahoma]
    2002–03Kansas Oklahoma
    2003–042003–04 [Oklahoma State Cowboys basketball team|Oklahoma State]2003–04 [Oklahoma State Cowboys basketball team|Oklahoma State]
    2004–05Oklahoma
    Kansas
    Oklahoma State
    2005–062005–06 [Texas Longhorns men's basketball team|Texas]
    Kansas
    Kansas
    2006–07Kansas Kansas
    2007–08Texas
    Kansas
    Kansas
    2008–09 [Big 12 Conference men's basketball season|2008–09]Kansas 2008–09 [Missouri Tigers men's basketball team|Missouri]
    2009–10Kansas Kansas
    2010–11Kansas Kansas
    2011–12Kansas Missouri
    2012–13Kansas
    2012–13 [Kansas State Wildcats men's basketball team|Kansas State]
    Kansas
    2013–14Kansas Iowa State
    2014–15Kansas Iowa State
    2015–16Kansas Kansas
    2016–17Kansas Iowa State
    2017–18Kansas *Kansas *
    2018–192018–19 [Kansas State Wildcats men's basketball team|Kansas State]
    2018–19 [Texas Tech Red Raiders basketball team|Texas Tech]
    Iowa State
    2019–20Kansas Canceled**
    2020–212020–21 [Baylor Bears basketball team|Baylor]Texas
    202122Kansas
    2021-22 [Baylor Bears men's basketball team|Baylor]
    Kansas
    202223Kansas Texas
    2023242023–24 [Houston Cougars men's basketball team|Houston]Iowa State
    2024252024–25 [Houston Cougars men's basketball team|Houston] Houston


    In 2021–22, Kansas won the seeding tiebreaker over Baylor for the Big 12 Tournament, as Kansas had gone 1–1 against third place team Texas Tech, while Baylor had been swept by Texas Tech.

    NCAA tournament performance

    Totals through the end of the 2024–25 season.
    UniversityAppearancesFinal FoursChampionships
    Arizona3941
    Arizona State1700
    Baylor1731
    BYU3200
    UCF500
    Cincinnati3362
    Colorado1620
    Houston2670
    Iowa State2410
    Kansas52154
    Kansas State3240
    Oklahoma State2962
    TCU1100
    Texas Tech2010
    Utah2941
    West Virginia3120

    All-time wins

    Source:
    TeamBig 12 RecordBig 12 Winning %Overall recordOverall winning %Big 12 regular season championshipsBig 12 tournament championships
    Arizona14–61889–986–1--
    Arizona State4–161468–1303--
    Baylor232–2581434–13872-
    BYU24–141892–1145--
    UCF14–24874–688--
    Cincinnati14–241911–1079--
    Houston34–41435–88221
    Colorado101–1701427–1271--
    Iowa State228–2661460–139826
    Kansas391–1032393–8962112
    Kansas State221–2731740–12382-
    Oklahoma State244–2501748–124912
    TCU77–1571319–1476--
    Texas Tech211–2821514–11801-
    Utah8–121897–1081--
    West Virginia111–1241855–1175--

    Totals though the end of the 2024−25 regular season.

    All-time series record

    Totals from though the end of the 2024–25 season.
    Includes any regular season match up regardless of conference affiliation or postseason meetings.
    ''Source:''

    Big 12 series record

    1997 - 2025 as Big 12 Members
    Source:
    Some of the values from the bottom of page 32 don't match with the detailed numbers given on pages 33–41 so that latter values were used: *

    Baseball

    All current Big 12 members sponsor baseball except Colorado, which never sponsored baseball during its first conference tenure and still does not sponsor the sport, and Iowa State, which dropped the sport after the 2001 season. All other former Big 12 members sponsored the sport throughout their tenures in the conference.
    TeamSeasonRegular SeasonTournamentTotal
    Arizona2025–present011
    Arizona State2025–present000
    Baylor1997–present314
    BYU2024–present000
    Cincinnati2024–present000
    Houston2024–present000
    Iowa State1997–2001000
    Kansas1997–present011
    Kansas State1997–present101
    Missouri1997–2012011
    Nebraska1997–2011347
    Oklahoma1997–2024134
    Oklahoma State1997–present246
    TCU2013–present347
    Texas1997–202410515
    Texas A&M1997–2012437
    Texas Tech1997–present415
    UCF2024–present000
    Utah2025–present000
    West Virginia2013–present202

    SeasonRegular seasonTournament
    1997Texas TechOklahoma
    1998Texas A&MTexas Tech
    1999Texas A&MNebraska
    2000BaylorNebraska
    2001NebraskaNebraska
    2002TexasTexas
    2003NebraskaTexas
    2004TexasOklahoma State
    2005BaylorNebraska
    2005NebraskaNebraska
    2006TexasKansas
    2007TexasTexas A&M
    2008Texas A&MTexas
    2009TexasTexas
    2010TexasTexas A&M
    2011TexasTexas A&M
    2011Texas A&MTexas A&M
    2012Baylor UniversityMissouri
    2013Kansas StateOklahoma
    2014Oklahoma StateTCU
    2015TCUTexas
    2016Texas TechTCU
    2017TCUOklahoma State
    2017Texas TechOklahoma State
    2018TexasBaylor
    2019Texas TechOklahoma State
    2020nonenone
    2021TexasTCU
    2021TCUTCU
    2022TCUOklahoma
    2023TexasTCU
    2023Oklahoma StateTCU
    2023West VirginiaTCU
    2024OklahomaOklahoma State
    2025West VirginiaArizona

    NCAA tournament performance

    Totals through the end of the 2025 season.
    UniversityNCAA AppearancesCWS AppearancesCWS ChampionshipsChampionship Seasons
    Arizona441941976 [NCAA Division I baseball tournament|1976], 1980, 1986, 2012
    Arizona State422251965, 1967, 1969, 1977, 1981
    Baylor2130-
    BYU1620-
    Cincinnati800-
    Houston2220-
    Iowa State320-
    Kansas610-
    Kansas State600-
    Oklahoma State502011959
    TCU2060-
    Texas Tech1840-
    UCF1300-
    Utah510-
    West Virginia1600-

    Broadcasting and media rights

    The Big 12's media rights are controlled primarily by ESPN and Fox Sports. Since 2012, ESPN has sublicensed college basketball games to CBS Sports. Beginning in 2025, ESPN will sublicense college football and basketball games to TNT Sports.

    2012 media deal

    On September 7, 2012, the Big 12 announced a 13-year agreement with ESPN and Fox valued at $2.6 billion in total. ESPN and Fox split college football rights, while the basketball inventory was held by ESPN with sublicensing options for CBS Sports and Fox Sports. The agreement also included a grant of rights for all current Big 12 teams over the period of the contract.
    In addition to the national agreement, each Big 12 university maintained the right to sell its "third-tier" covering selected events per-season. The third-tier rights to the Texas Longhorns are held through a channel dedicated to the team — Longhorn Network — which is operated by ESPN. In 2019, ESPN announced that it would acquire the third-tier rights to all Big 12 teams through 2024–25, and place their content on its subscription streaming service ESPN+. ESPN also acquired exclusive rights to all future Big 12 football championship games, replacing the previous alternation between ESPN and Fox.

    2025 extension deal

    On October 30, 2022, the Big 12 announced that it had reached early broadcast deal to renew rights with ESPN network and Fox. It is a six-year media rights agreement worth a total of $2.3 billion, but also reportedly includes an "escalator clause" that will raise the value of the contracts if only Power Five schools are added. By striking a deal prior to the exclusive negotiating window with ESPN and Fox, the Big 12 managed to achieve several of its primary objectives of stability and security, including the ability to consult its member schools to seek an extended grant of rights and potential future conference expansion. Fox's deal also places a slate of Big 12 college basketball games on Fox Sports for the first time.
    • ESPN:
    • *Football games will primarily air in a primetime window on ESPN
    • *Rights to the football Big 12 Championship Game
    • *Rights to the Big 12 basketball championship
    • *Rights to a slate of college basketball games
    • *Primary streaming partner under the branding Big 12 Now on ESPN+
    • Fox Sports:
    • *26 football games per season:
    • *Rights to a slate of college basketball games
    • TNT Sports
    • *College football, men's basketball, and women's basketball games that would normally be broadcast on ESPN's streaming service ESPN+ will be licensed to TNT Sports to be broadcast on TNT and/or TBS, as well as the Max streaming service.
    • CBS
    • *Sublicense rights to select college basketball games
    • NFL Network:
    • *Will air conference wide Pro Day on NFL Network

    Big 12 Studios

    In 2024, the Big 12 announced the creation of a Free ad-supported streaming television channel, Big 12 Studios, which will show content related to the games. The channel is operated in partnership with Raycom Sports.