Star Awards 2010
Star Awards 2010 was a double television award ceremony held in Singapore. It is part of the annual Star Awards organised by MediaCorp for the two free-to-air channels, MediaCorp Channel 8 and MediaCorp Channel U.
The nomination lists for the main categories and popularity awards were announced on 3 February and 18 March 2010, respectively.
This year Star Awards marked the first time the Professional and Technical awards were telecast and presented in one show, and was also the second year to host multiple award shows airing on two separate Sunday nights, after 2007. While the first show was still held at MediaCorp TV Theatre, the second show was, for the third time in Star Awards' history, being held on the new location of Resorts World Sentosa, after 1996 and 2006.
Also introduced this year were the six awards, Favourite Male Character, Favourite Female Character, Most Unforgettable TV Villain, Male Media Darling, Female Media Darling and Rocket Award, all of which were awarded on the first show. The first three awards were decided by online voting that run from 1 March until 11 April with the results being announced during the first ceremony. The Rocket Award was also introduced, which mainly focuses on the artiste who contributed the most improvement throughout the past year.
Both of the ceremonies were broadcast live on 18 and 25 April 2010. The post-show was held after the second ceremony at 10pm on Channel U.
Together and Reunion Dinner each won four awards combined from both ceremonies, for the former it holds the largest nominations for the ceremony with 20 and also won the Best Drama Serial, while the biggest winner for the Variety/Info-ed category It's A Small World won two.
Nominees and winners
Unless otherwise stated, winners are listed first, highlighted in boldface.Show 1
Awards eligible for audience voting
The online voting for Favourite Male & Female Character was revealed on 18 March 2010, and were closed on 18 April, at 9pm. Voting for other categories closed at 8.15pm.
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Special awards
Rocket award
The Rocket award, debuting this year, was given to the artiste with the most improvement in the performance of his/her respective field of profession for the past year.| Elvin Ng 黄俊雄 |
Viewership awards
Unlike previous awards, only the shows with the highest viewerships were listed and awarded.| The Wedding 芳心有李 | |
| Housewives' Holiday 煮妇的假期 |
Show 2
Winners and nominees:
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All Time Favourite Artiste
This award is a special achievement award given out to artiste who have achieved a maximum of 10 popularity awards over 10 years. Top 10 winning years the recipients were awarded together are highlighted in boldface.| Christopher Lee 李铭顺 | |
| Mark Lee 李国煌 |
Awards eligible for audience voting
The nominations for Top 10 Most Popular Male & Female Artistes were announced and started on 18 March 2010, and ended on 25 April at 9pm.Top 10 Most Popular Artistes
Presenters and performers
The following individuals presented awards or performed musical numbers.Show 1
| Name | Performed |
| Everyone's at the Party | Performed "点爆八方" |
| Most Unforgettable Villain Nominees | Presented a comedian skit |
| Ah Niu 阿牛 | Performed "桃花朵朵开" and "纯文艺恋爱" |
| Lim Sau-hoong 林少芬 | Presented Best Title Design and Best Programme Promo |
| Terence Cao 曹国辉 Apple Hong 洪乙心 Zhang Zhenhuan 张振寰 Nat Ho 鹤天赐 Wayne Chua 蔡佩璇 Sun Xiangde 孙祥德 | Performed comedic skits Our Family of Freaks and Matrix ping pong |
| Kelvin Tan 陈伟联 | Performed "我们" |
| Nominees of Best Variety Programme | Presented comedic skit |
Awards
The first show of 2010 won the Best Variety Special on the following ceremony next year; it was Star Awards second win for the Best Variety Special since the show won its first award in 2007.| Recipient | Award | Accolade | Representative work | Result |
| Glen Lim 林祥平 | Star Awards 2011 银光闪耀 红星大奖2011 | Best Variety Research Writer 最佳综艺资料撰稿 | Both Shows | Nomitated |
| Star Awards 2011 金碧辉映 红星大奖2011 | Best Variety Special 最佳综艺特备节目 | Star Awards 2010 Show 1 红星大奖2010 亮闪八方 | Won |