Sign Crushes Motorist


Sign Crushes Motorist is a musical project by Irish musician Liam McCay. Originally from County Donegal, he is best known for releasing music under this pseudonym, though he has also released music under several others, including Birth Day and Take Care.
Named after a Duster song of the same name, McCay gained wider recognition in 2023, when several tracks took off online. In December 2023, Eli Enis of Stereogum described the project as “one of the most popular slowcore bands on the internet”.
In October 2025, BBC News reported that McCay had developed more than 14 musical aliases, with Sign Crushes Motorist alone surpassing 2.2 million monthly listeners.

Early life

Liam McCay was born at University Hospital Galway in Galway, Ireland. When he was eight weeks old his family moved to Buncrana, where they have remained since. McCay learned to play the fiddle at age eight and listened to artists such as Simon and Garfunkel and Leonard Cohen growing up.

Discography

Albums

  • I'll Be Okay
  • Hurting
  • ''Saddest Truth''