Rodolfo y su Tipica RA7

Rodolfo y Su Tipica R.A.7 was a Colombian Cumbia act, fronted by Rodolfo Aicardi, who had music released by the Discos Fuentes record label.

Prominent hits

"Tabaco y Ron"
"La Colegiala", a cover of the omonym song by Peruvian combo Los Ilusionistas.

Use in television advertising

In 1981, Nescafé used Rodolfo's "La Colegiala" in a French commercial for its Alta Rica brand. The commercial was credited with increasing sales by 60% and paving the way for Aicardi's successful European tour.