BenQ
BenQ Corporation is a Taiwanese multinational company that sells and markets technology products, consumer electronics, computing and communications devices under the "BenQ" brand name. BenQ’s principal product areas include monitors, projectors, interactive displays, lighting, esports equipment, remote work and learning, wireless presentation, and other peripherals.
BenQ's head office is in Taipei, Taiwan, and the company has branch offices worldwide: including in the Asia-Pacific region, Europe, China, Latin America, and North America. Globally, BenQ employs over 1700 individuals. The BenQ brand is commonly seen in retail channels worldwide.
History
BenQ began as a sub-brand within Taiwan’s Acer Group in 1984, but has since become independent.In 2001, BenQ was spun off from Acer to become an independent organization, and by 2006, the two companies were effectively legally separated. The brand name represents the slogan "Bringing Enjoyment ‘N’ Quality to life".
In 2005, BenQ entered the mobile phone market, in cooperation with Germany’s Siemens, as BenQ-Siemens, and later, independently, as BenQ Mobile. However, BenQ left this market by 2015.
BenQ has gradually increased its reputation for products that are affordable, but perform well, with more emphasis on higher-end products, which have won numerous awards.
BenQ today is a subsidiary of a publicly-listed company,, a relationship which was established in 2007.
Current day
Today, the BenQ Group consists of over 20 companies of various sizes. These companies are involved in a wide range of sectors covering:- Key components
- Technology and system integration
- Solutions and services
Sub-brands
ZOWIE esports gear
ZOWIE was founded at the end of 2008. It is a brand dedicated to the development of professional esports equipment. At the time it debuted, there were only three employees and one product.On 10 December 2015, BenQ announced that ZOWIE GEAR would become their new esports gaming division. Their newer products include mice, mouse pads, monitors, and other gaming accessories. BenQ ZOWIE esports monitors are used by around 63% of professional gamers.
In September 2022, BenQ announced the launch of their XL2566K 360 Hz Monitor.
On 10 June 2022, ZOWIE announced that they would be joining the professional esports league - VALORANT Champions Tour EMEA as the Official Display Partner for the 2022 season.
In January 2023, BenQ announced the launch of ZOWIE EC-CW Wireless Mice Series.
MOBIUZ gaming monitors
In July 2020, BenQ announced the launch of its new MOBIUZ gaming monitor series. MOBIUZ monitors introduce a new HDRi adaptive technology that optimizes the HDR effect based on light conditions and built-in treVolo speakers and proprietary Eye-Care technology.In February 2023, BenQ announced the launch of its first OLED monitor, dubbed the MOBIUZ EX480UZ.
In June 2024, BenQ announced the launch of its first Mini LED IPS monitor, dubbed the MOBIUZ EX31UX.
In September 2024, BenQ unveiled the 38-inch EX381U MOBIUZ Gaming monitor with 4K, 144Hz refresh rate, and advanced features.
Products
Monitors
As well as gaming and esports monitors, BenQ manufacturer monitors under its BenQ brand name for a range of other target markets including photography, videography, small to medium (SMB) businesses, large corporate businesses, home or studying.Projectors
In May 2022, BenQ announced they had seized the No.1 market share for 4K and Full HD projectors in Q1 2022. According to Quarterly Market Track Reports, BenQ reached the leading position as a vendor by sales volume in Europe. It achieved a market share of 23.42% for 4K, and of 24.5% for Full HD for the period Q1 2022.In May 2023, BenQ announced three new models in their 1K home cinema range including W4000i, W2710i and TK860i.
In September 2023, BenQ released their new Gaming Projector X Series - X3100i, X500i and X300G. Compatible with all major consoles including Xbox, PlayStation and Nintendo Switch.
In 2024, BenQ launched several new projectors, including the TK710STi, W5800, W2720i, LH850ST, AH500ST, V5010i, AH700ST, EH700, GV50, and TK710. These models are designed for both home and professional use