Polaroid Land Camera 1000

The Land Camera 1000 is an instant camera manufactured by Polaroid Corporation. In the United States, it was marketed as the OneStep. Based on the Polaroid SX-70, the camera includes a one element 103mm f/14.6 plastic lens, fixed focus and an exposure compensation dial knob. It uses the SX-70 time zero film. There is a flash specifically made for this model: the Q-light flash. They had two unique shutter colors: red and green.

History

The Polaroid SX-70, while popular upon release in 1972, was considered expensive at a cost of $180. Polaroid eventually created significantly less expensive alternatives: rigid plastic Presto, and the OneStep series. With a release price of $40, the Land Camera 1000 became the best-selling camera of the 1977 Christmas shopping season. Later, Polaroid released Type 600 integral series cameras, utilizing the same film format and cartridge but with a different film formulation.