B92


RTV B92, or simply B92, is a Serbian news station and broadcaster with national coverage headquartered in Belgrade.
Founded in 1989 as radio station, it was a rare outlet for Western news and information in FR Yugoslavia under Slobodan Milošević, and was a force behind many demonstrations that took place in Belgrade during the turbulent 1990s. It also played rock music. Due to this, RTV B92 won the MTV Free Your Mind award in 1998, and many other awards for journalism and fighting for human rights. RTV B92 is the subject of the best-selling book This is Serbia Calling. On 6 October 2000, the day following the overthrow of Slobodan Milošević, television B92 started broadcasting.
During the 2000s, the company has undertaken a shift from political and societal topics towards commercialization, and has changed the ownership structure multiple times. The B92 brand name was subject to several replacements and restorations: in July 2015, Radio B92 was shut down and was replaced by a new station called Play Radio. In April 2008, the second TV channel named B92 Info, with 24-hour news coverage was launched, to be replaced by Prva World in 2016, under the sister brand Prva TV. In 2017, TV B92 changed its name to O2.TV, only to be restored to B92 in March 2020.
RTV B92 media company continues to operate the Play Radio and B92 television channel. other active segments of the B92 media network are B92.net web portal, B92 Fond humanitarian fund, Samizdat B92 book publisher and Rex cultural center. The most prominent person in RTV B92 history is Veran Matić, who was one of the founders and CEO from B92's establishment in 1989 until 2019.

History

Radio

1989–2015: B92 Radio

Radio B92 was founded in May 1989 in Belgrade as a predominantly youth-oriented FM station on 92.5 MHz. It received financial help from the Open Society Foundations and the USAID. It was briefly closed down by authorities in March 1991.
During the Yugoslav Wars in the 1990s, RTV B92 was one of the very few sources for news not controlled by the government. Although the government did everything in its power to prevent RTV B92 from transmitting its programs they failed. With the help of Dutch internet provider XS4All, RTV B92 started broadcasting their programs over the internet in 1996. These broadcasts were then also re-transmitted via the BBC World Service while several local stations on the ground made the programs available throughout Serbia. In 1996 the Internationale Medienhilfe organisation awarded the title "Radiostation des Jahres" to Radio B92.
It was forced off the air for a time in 1999 when NATO bombed Yugoslavia, and government agents cracked down on pro-Western reporting. The government took over the station in 1999 but the team continued broadcasting in borrowed studios as B2-92. In a dawn raid in May 2000 government troops seized everything. Internet broadcasting from secret studios continued however, until after the ousting of Milošević in October 2000, when the two stations were unified. It has continued as a combined music and news radio station since.
Throughout the years it has become a national radio with wide audience. The radio station at its peak had around 400,000 daily listeners which made up 35% of all radio listeners with almost 80 stations competing for airtime. As of 2014, Radio B92 covered the whole of the territory of Serbia.
The most notable radio shows were Kažiprst, featuring usually live or occasionally live-to-tape interviews with notable public figures, Peščanik, liberal talk show, radio blog of a sort, edited by Svetlana Vuković and Svetlana Lukić and the morning program Dizanje.
On the afternoon of 9 July 2015, most of the radio employees were fired. Among the people who lost their job on that occasion were all employees in the news and music section—sections that made Radio B92's trademark. On that same day all radio shows were cancelled, leaving only the radio broadcasting music and two remaining employees responsible for that.

2015–present: Play Radio

On 13 July 2015, the new Play Radio began on 92.5 MHz, broadcasting only music and the promo of the station, this time mentioning the B92 name. Following the name change, the B92's site's radio section now redirects to the Play Radio website, which includes a stream, which lets visitors listen to the station. However, Play Radio began as a summer schedule announcement on the now-closed Radio B92. The station began broadcasting on 31 August 2015 at 06:00.

Television

2000–2003

On 6 October 2000, TV B92 began broadcasting as a local TV station reaching Belgrade's greater municipal area and parts of Vojvodina. Over the next few years, the station expanded its network of repeaters and could be seen in most of Serbia.
From the 2000s, the daily newscast on TV B92 become popular with viewers. Its TV news service was the second most watched in Serbia after the national broadcaster. The afternoon edition was at 4 PM and the central edition was at 8 PM. This was an only edition with two presenters. The evening news had cast at 12 AM and was particularly popular and had a large surge in the ratings. The news provided by TV B92 were very comprehensive which has contributed to the ratings going up.

2003–2011

On 11 October 2004, TV B92's news program Vesti B92 introduced the ticker, which was replaced by flipper on 19 March 2012. The ticker was returned on 4 February 2013, which was replaced by flipper again on 3 February 2014.
In April 2006, TV B92 was officially given a national commercial broadcasting license along with TV Pink, Fox Televizija, TV Avala and TV Košava. The station's most notable regular TV programmes included Utisak nedelje by Olja Bećković, Poligraf by Jugoslav Ćosić and Antonela Riha, and Timofejev by Aleksandar Timofejev. The Insajder series by Brankica Stanković were running intermittently and was one of the rare cases of investigative journalism on Serbian television.
Until 2006, TV B92 has undertaken a noticeable shift towards commercialization. Since 2006, it was broadcasting the Serbian version of Big Brother reality series, for which it received both a huge boost of ratings, as well as much criticism from its traditional viewers. The trend has continued with shows like Uzmi ili ostavi and Želite li da postanete milioner? quizzes.
TV B92 also held the Serbian market TV rights for the UEFA Champions League from 2003 to 2006.
In rating seasons starting September 2007 lasting until July 2008, TV B92 has introduced a much more commercialised line-up. It has heavily advertised its shows during the non-ratings season of summer 2007.
The network has bought out rights to broadcast a new local show called Naša mala klinika based around a small medicinal practice on the outskirts of town. The show features many famous Serbian actors and actresses. Another local show called Vratiće se rode will be shown on TV B92. The network has also filmed a new season of popular comedy show Mile vs. Tranzicija.
The 2008–09 season started in October. The most important project for the season for the station was Operacija Trijumf. Operacija Trijumf was the biggest musical reality show in the Balkans and it was shown on television in Montenegro, Croatia, Slovenia, Macedonia and Bosnia. In 2009, the station also bought TV rights for Wimbledon. Champions league matches were also being aired by TV B92.
On 7 April 2008, B92 Info was a news broadcasting channel launched by TV B92, as a Serbian version of CNN. The channel was broadcasting on all major cable systems in the country and over the Internet. All of TV B92's most popular news-related shows, including Poligraf, B92 Investigates, Insajder, Kažiprst, Dizanje, and sports programs, were broadcast on the channel. TV B92 had called Info channel launch as the biggest project of the company's television segment. B92 Info has since 2010 also been available in Austria.

2011–2012

In the spring of 2011, the purple crystal-kryptonite which can be rotated, suddenly appeared in Belgrade. Because of that, TV B92 became surprised and made a speculation talking about the crystal-kryptonite at Knez Mihailova Street in Belgrade. From 19 April 2011 to 20 April 2011, TV B92 started to air some promos with this crystal-kryptonite and were advertising something, but during its news program Vesti B92 on 20 April 2011 at 11 pm, it was known that TV B92 is going to be rebranded on 21 April 2011. Then on 21 April 2011, TV B92 started the new season of 2011–12 and underwent a visual makeover. At the same time, it introduced a new logo that consists of a purple crystal-kryptonite that contains an orange slash while the "B 92" wordmark are appearing in the middle of the crystal-kryptonite. In addition to news and series, TV B92 introduced more sports programming and was broadcasting many tennis events featuring Serbian players, football and basketball. But however, its purple crystal-kryptonite logo was short-lived and was only used for 12 months of believing in B92

2012–2017

In 2012, TV B92 got its fourth and final logo which was a purple cube with a golden flash. This purple cube had first arrived in Belgrade on 16 March 2012 when TV B92 made a discussion about the purple cube at Knez Mihailova Street in Belgrade. From 17 March 2012 to 18 March 2012, TV B92 began to air some promos with the purple cube and was advertising something. Later, Vesti B92 announced on 18 March 2012 at 11 pm, that TV B92 would implement a new logo and renewed on-air look on 19 March 2012. Finally on 19 March 2012, TV B92 discontinued its purple crystal-kryptonite logo and introduced a new logo that consists of a purple cube that has a golden flash as well as the "B92" wordmark are in the center of the purple cube, but is now spelled with a lowercase letter "b", known as b92. The purple cube was the last logo to carry TV B92's franchise and it was used for 5 years from 19 March 2012 to 10 September 2017.
On 18 March 2013, TV B92 aired the popular Croatian telenovela Larin izbor and on 11 September 2013, that same year, it started showing Turkish television drama for the first time as the last major Serbian commercial TV station to do so.
A year later on 3 November 2014, TV B92 started broadcasting in 16:9.
At last on 18 December 2016, the cable channel B92 Info has ceased to exist.