O'Che 1867
O'Che 1867 is a high jewellery sub-brand of Ourivesaria Che Lee Yuen, a family-owned goldsmith and jewellery business in Macau, China which was founded in 1867 during the reign of the Tongzhi Emperor in the Qing dynasty. It is one of the oldest goldsmiths and jewellery businesses in the Greater China region with the family's history in the business spans four generations. The word "Ourivesaria" is Portuguese for goldsmiths and "Che" is the romanized form of the family's Chinese surname.
History
- 1850: Founder, Mr Che Yue Tong was born in Macau
- 1867: At the age of 17, Mr Che set up "Ourivesaria Che Lee Yuen" in Kiu Tsai Tou, Macau.
- 1880: Began making gold jewelry
- 1910-20: Two sons, Choi Sang and Wing Sang joined the business, shop moved to No. 24 Rua dos Mercadores.
- 1942: The third generation, Chi San joined the company.
- 1944-46: First in the Greater China region to use electrolysis to refine gold in commercial scale and first to use carbon for dissolving platinum.
- 1967: 100th Anniversary of the Company
- 1992: Business expanded and shop moved to the present address at Rua F.X. Pereira 105A.
- 1996: Chi San's second son, Stephen Tse, the 4th generation joined the business.
- 1997: The Company's sub-brand - RingMaster, a new concept jewelry store was created and opened, the first of its kind in Macau.
- 2007: 140th Anniversary of the Company. A new concept store was established in the Grand Canal Shoppes, the Venetian Macao, specializing in fine jewelry.
- 2008: The Company exhibited for the first time at an international jewelry event, the "JMA Macau 2008"
- 2008: Received the Macau Prime Award for Brand Excellence
- 2015: Shops opened at the Harborview Hotel, Fisherman Wharf and at No. 16-18 Travessa do Mastro, Macau.
- 2017: The Company received the Most Valuable Brand Gold Award
- 2018: First China Store opened in Zhuhai, PRC.
- 2019: The Company was appointed to create the crown for Miss Macau Pageant 2019 and became the official sponsor and manufacturer of the crowns for the event.
- 2019: The Company was officially recognized as one of the 12 Macao Classic Brands
- 2024: The Company received the Macau SMEs Honourbale Awards