No Heroics
No Heroics is a British superhero-comedy television series, which began on 18 September 2008. The show was ITV2's first original sitcom. It was nominated for Best New British TV Comedy of 2008 at the British Comedy Awards.
Setting
No Heroics is set in modern-day Britain, in a world similar to ours but "With one small difference: there are superheroes." The superheroes of the world are primarily modelled after those of the Golden Age of Comic Books, usually clad in brightly coloured outfits consisting of skin-tight materials such as Lycra or spandex. The presence of superheroes in the world is commonplace, arriving not only to save people or avert disaster but also carrying out everyday tasks such as grocery shopping or taking a smoke break, all while in full costume. Other aspects of society relating to superheroes include:- Sidekick taxes - all superheroes have to pay sidekick taxes even if they choose not to have a sidekick; these taxes are to compensate those affected when a sidekick makes a mistake such as blowing up a post office.
- The SPA - the Super Powers Authority deals with abuse of powers cases, dealing out punishments including community service, such as mentoring an unruly sidekick.
- Anti-cape leagues - parallel to neo-Nazi groups in the real world, anti-cape groups are prejudiced against superheroes and tell "capeist" jokes, and sometimes go around "cape-bashing".
- The Fortress - the bar of choice for the protagonists, where most of the show takes place, with three fundamental rules: "No Masks, No Powers and No Heroics".
- A superhero academy exists where the capes are trained.
- Cape rape - a term similar to date rape, referring to superhero rapists.
- The Stronghold - the supervillain equivalent of The Fortress. A place for the villains to meet and show their battle and torture scars from their run-ins with heroes.
Characters
Primary characters
- Alex, "The Hotness" – Nicholas Burns
- Sarah, "Electroclash" – Claire Keelan
- Don, "Timebomb" – James Lance
- Jenny, "She-Force" – Rebekah Staton
- Devlin, "Excelsor" – Patrick Baladi
Supporting characters
- Simon, "Thundermonkey" - Jim Howick
- "Norse Dave" - Steve Spiers
- "Doomball" - Oliver Maltman
Episodes
- "Supergroupie"
- "The Fantastic Chore"
- "Mean Gills"
- "Back Issues"
- "Origin and Tonic"
- "Monkey Gone to Heaven"
In-jokes
The Fortress serves "Green Lamp Ale" on tap, "Shazamstell", "Von Doomenbrau", "Bottled Beast", "Grey Widow Vodka", "Gin City", "Little Jock", "V for Vodka", "Gamma-Meister" and "Logan's Rum", a reference to both Logan's Run and Wolverine.
ATMs shown belong to "Stanlees Savings Bank".
The strip club visited by Don and Alex where the girls are wearing Wonder Woman costumes is called Paradise Island.
In the show's world, popular superheroes have comic books devoted to them, but the actual actions of all heroes are also reviewed by critics, exactly like comic books. Heroes are thus subject to criticism not only for incompetence, but also for being insufficiently entertaining.
Influences
The series contains a lot of references to comics in the props, touching on both American comic books as well as British comics like 2000 AD – the latter being the home of Grant Morrison's Zenith, which was "the germ of it", according to the writer Drew Pearce. The actors Nicholas Burns and Claire Keelan had previously appeared together as main characters in Nathan Barley, with Burns as the title character.Reception
The show was well received by the broadsheet and mainstream press. Stephen Armstrong of The Times thinks that No Heroics is "possibly the first genuinely amusing sitcom on any ITV outlet since, well – any suggestions?" Also at The Times, Michael Moran expresses similar sentiments, suggesting that it "is edgier than My Hero though – closer perhaps to cult favourite Mystery Men" and that while "Episodes one and two might be a slow burn... y the third instalment though, the hapless heroes are established as a superior sitcom characters that deserve a spot in the pantheon of loveable loser comedy that stretches from Tony Hancock to David Brent."Jane Simon in The Mirror thought that "the affectionate yet satirical tone is gauged just right to appeal to super-nerds and regular viewers, and is packed with tiny details to reward aficionados." "What's on TV" called the show "inspired" whilst The Times continued their support of the show by saying "ITV2's new comedy No Heroics is fast, funny and a little ingenious. Drew Pearce, the creator/writer, established an engaging collection of pretenders to the throne: The Hotness, a sexually inadequate "cape" with a penchant for heat; Electroclash, who let a shop owner get shot and suffer from his injuries because he was sexist; Timebomb is Spanish, depressed, unhinged; She Force is a superhero with the twittering insecurities of Carrie Bradshaw."
In addition, the influential British comic book creator Warren Ellis showed a warm display of support for the show saying that "it’s funnier than a comedy show about superheroes has any right to be. It’s a miracle it got on the air at all. Full points to creator/writer Drew Pearce for coming up with something that should translate to a general audience because it’s black humour first and everything else second."
Comic book writer Steven Grant responded negatively to the show, saying "boy, does it suck. Nothing but mindless, pandering sex jokes and The Beano level schoolboy shenanigans." His sentiments were shared by Anna Lowman of TV Scoop, who thought that "he main problem with this comedy is that the writers have apparently decided to replace the jokes with an unremitting coarseness... and to produce characters that no-one in their right mind could give too hoots about" concluding that "No Heroics is just another reason why ITV is known as the graveyard of comedy." Robert Hanks of The Independent picked up on similar angles: "It is quite a nice idea, certainly a much better idea than My Hero... but so far Drew Pearce's script is too ready to fall back on the drink and the sex every time it needs a laugh."