NickMusic EMEA


NickMusic was a specialised music video channel that was the international version of the US NickMusic. The channel mainly featured modern pop music, but aimed at younger people.

History

On 2 August 2007, Nick Hits was launched in Benelux, at that time, the channel had promos in Dutch.
On 1 February 2017, the channel was rebranded; Nick Hits became NickMusic.
On 1 July 2020, NickMusic was delocalised along promo and advertising were removed. At the same time, NickMusic became available Australia, replacing channel . On 6 July 2020, Nick Music became available in New Zealand.
On 1 June 2021, NickMusic replaced MTV Music 24 in Europe. Later, the channel expanded to Africa and the Middle East. The channel has a Czech license in order to ensure the continuation of legal broadcasting in the EU in accordance with the EU Audiovisual Media Services Directive and the Single Market Law after the UK left the European Union. Since the Czech Republic has minimum broadcasting rules, it was chosen for licensing purposes in the EU. The editorial office of the channel remains located in London.
On 1 April 2024, VH1 in Denmark was closed down indefinitely and replaced with NickMusic.
The channel was closed in Australia on 1 November 2025.
On 2 July 2025, Paramount announced the closure of several all-music channels on New Year's Eve 2025, including this international iteration of NickMusic. The final music video emitted on NickMusic before its closure at 6:00 AM CET was "End Game" by Taylor Swift, Ed Sheeran and Future.