NVPI

NVPI is the Dutch trade association of the entertainment industry. The NVPI represents most of the Dutch record companies, video distributors, and game-software distributors.

WWW Official Site

History

The NVPI is found in 1973 as a representative of the record-companies in the Netherlands. In 1983 video-film distributors were included in the association and in 1996 the producers of entertainment software. Every division has its own board. The three divisions form a federation. The NVPI represents both major and small independent producers. The structure guarantees influence by every included company.
The NVPI represents approximately 85% of the record companies, 80% of the video-film companies, and 50% of the entertainment software. NVPI is included with the international organization IFPI, IVF, and the ISFE.

Core branches

The core branches of NVPI are:

Lobbying
Announcements to the press and others
Market investigation
Representation in consultative bodies
Distribution of Home copying compensation to audio producers
Cultural/social activities
Information to its members

Certifications

Since 1 January 2024, NVPI certifies only singles and albums. Certification is based on the number of streams, including paid and ad-supported streaming, but excluding free streams such as YouTube and social media. Diamond certifications are only awarded to recordings which were not awarded multi-platinum awards in the past.
Single downloads are counted at a rate of one download being equivalent to 215 streams for singles. The certification levels for popular music singles are as follows:

Gold: 10,000,000
Platinum: 20,000,000
Diamond: 50,000,000

For album certifications, the album must include at least five tracks and only tracks which did not appear on previous albums are counted. A full album download or physical sale counts as 2,150 streams. The certification levels for popular music albums are as follows:

Gold: 40,000,000
Platinum: 80,000,000
Diamond: 200,000,000

The certification levels for jazz and classic music are half the ones for popular music.

Historical certification

Prior to 2024, NVPI awarded certifications to albums, singles, DVDs and entertainment software. Certifications for music recordings began in 1978. The following levels were used over the years:

Classical music albums

Includes jazz and world music.

Certification	Since January 1, 1978	Since January 1, 2008
Gold	15,000	10,000
Platinum	25,000	20,000

Entertainment software

Games were certified separately for each gaming carrier.

Certification	Games	Non-games
Gold	40,000	7,500
Platinum	80,000	15,000

Charts

NVPI works with two different chart organizations in the Netherlands. Those are the Dutch Top 40 and MegaCharts.