Measuring shared value in multinational corporations
Measuring shared value in multinational corporations is a scholarly work, published in 2018 in ''Social Responsibility Journal''. The main subjects of the publication include marketing, business, relevance, valuation, originality, circular economy, economics, value, position, ranking function, Green consumption, manicule, competitive advantage, corporate social responsibility, strategic management, and multinational corporation. Purpose According to the paper “Creating shared value” (CSV) (Porter and Kramer, 2011), three specific strategies will expand the firm’s pool of available economic and social values and improve businesses’ competitive position over time.