Maxwell M. Geffen
Maxwell M. Geffen was an American publisher.
Life and career
Geffen graduated from the Columbia University School of Journalism in 1916. He then worked as a correspondent for The New York American newspaper. From 1922 to 1941 he was the publisher of New York Medical Week, the official publication of the New [York County Medical Society]. From 1938 until 1957 he and Victor Knauth edited Omnibook Magazine, which published abridged versions of current best-sellers. Geffen was also one of the founders of the Blue List, a daily paper that consisted entirely of advertising for municipal bonds that was later merged into Standard & Poor's, which was in turn acquired by McGraw-Hill. He also founded a magazine for doctors, Medical World News, in 1961 and sold it to McGraw-Hill in 1966 for $17 million.In 1968, at the age of 72, he resigned as a senior vice president at McGraw-Hill and became the principal owner and chairman of the publisher David McKay, Ltd. In the same year, he started another magazine, Family Health, which was later renamed to Health.