Masayoshi Yokoyama

Masayoshi Yokoyama is a Japanese game producer, director and writer for Sega, more specifically Ryu Ga Gotoku Studio, a studio within Sega Development Division 1, where he's been the head of the division and studio since 2021. He is mainly known for his work on the [Yakuza (franchise)|Yakuza (franchise)|Yakuza] series, where he has been working since the very beginning as a writer, and later on as a producer.

𝕏 yokoyama_masa

Career

Yokoyama studied advertising and marketing and applied to various jobs as a planner, not knowing what it really meant. He was open to entering any industry as a planner, be it a wedding planner or financial planner. He then realized that the games industry, specifically in Japan, also had planner positions. In the end, he chose Sega because it seemed the most interesting to him, due to being asked very different questions during the interview process than other companies at the time. Due to his father managing a toy store, he knew the name Sega and was surrounded by games, but was actually more of the athletic type, and never thought he would join the game industry.
His first title since joining the workforce was Jet Set Radio where he did "menial tasks" and "everything he could" such as level design, voice recordings and enemy placement. His level design work was influenced by Excitebike on the NES. Later on, he became a key developer for the Yakuza franchise. He once again did multiple jobs, including writing, sound and stage direction and, since Yakuza 5, also producing. For the Like a Dragon series, the greatest influence is Oishinbo, since he has read that manga over and over again since childhood. Working on the Yakuza series gave him pride as a creator, as before, he has worked on games that some people thought were interesting but did not do great business wise.
In October 2021, after Yakuza series creator Toshihiro Nagoshi left Sega and Ryu Ga Gotoku Studio to join NetEase and establish his own studio, Yokoyama took over and became the new head of Ryu Ga Gotoku Studio after over a decade working in the series and studio.

Writing style

Reflecting on his younger days, he always enjoyed bombastic scenes that left an impact. One of his favourite films is A Better Tomorrow, where he was particularly impressed by its opening and cool scenes. During a school assignment to make a puppet show for a festival, he actually lit things on fire, which upset the school but made the audience really excited, he says he still creates things the same way today. To him, the ending is not the most important part, he does not plan the final culprit for each game until the very end, with a focus on who would be most fun to fight for a final boss. His inspirations are not novels, but various TV shows and movies. To construct the plot, he draws up a character correlation chart similar to a J-Drama. This stopped with Yakuza 5. Yakuza 4 was the first game where he wrote multiple protagonists, and he enjoyed pulling inspirations such as Ryo Saeba from City Hunter for Shun Akiyama and screenwriter Kankuro Kudo for Taiga Saejima. To a certain degree, he feels that the Like a Dragon series is a fantasy world with realism that allows for debates, such as if Kazuma Kiryu is still a virgin or not. Yokoyama probably thinks that he is, and he is sure that cases can be made against this opinion. According to him, one of the qualities of Like a Dragon is allowing for silly discussions like this. As he got promoted to producer, he was allowed for theming of each game to be consistent in marketing, main story and substories, such as was the case for Yakuza 0, where the main themes he came up with were: "women, violence, money". Yokoyama has received praise for his work, particularly during fan events, he received ten times as much criticism online. But he is grateful that fans play all the way to the end, and it inspires him to do better.